Blood Collection Monitor Essays

Blood Collection Monitor Essays Blood Collection Monitor Essay Blood Collection Monitor Essay - Abstract: Blood Collection Monitorâ is accommodating for exact blood assortment; it’s a minimized instrument to give smooth and delicate shaking of homogenous blending in with hostile to coagulant ; I. e. without cluster arrangement of platelets during assortment of blood from a giver. BLOOD COLLECTION PROCESS IS HAPPENING IN DIFFERENT ENVIRONMENTS. THE CHALLENGE TO PHLEBOTOMIST (One who draws blood for investigation or transfusion) IS TO MAKE EACH BLOOD COLLECTION PROCESS COMFORTABLE AND SAFE WITHOUT COMPROMISING QUALITY. BLOOD COLLECTION MONITOR COMES INTO ROLE HERE; IT IS SPECIALLY DESIGNED TO MAKE STANDARDIZED HIGH QUALITY BLOOD COLLECTION WITH REDUCED WORK LOAD OF PHLEBOTOMIST. BLOOD COLLECTION MONITOR ENSURES CORRECT VOLUME OF BLOOD COLLECTION WITH CONSTANT AGITATION FOR BETTER COMPONENT YIELD. Along these lines, THE CORRECT VOLUME OF BLOOD COLLECTION AND MIXING OF THE BLOOD AND ANTICOGULANT GENTLY AND PERIODICALLY DURING COLLECTION OF BLOOD; CAN BE DONE BY BLOOD COLLECTION MONITOR. 1. - Introduction: B LOOD COLLECTION MONITOR is a propelled gadget which is intended to gather the blood before assortment with utilization of most recent innovation instead of prior, lacking, customary techniques I. e. without precise load by utilizing irregular development. The principle idea driving this task is utilization of precisely give shaking development to blood and appropriate blending in with anticoagulants. Additionally confine the blood stream from giver when specific breaking point is reached. I. e. 350ml or 450ml. This is finished by load cell and by contrasting sign enact the halting cinch is initiated. As, detecting scope of burden cell is in factory volts; legitimately the sign can be given as contribution to the circuit since it will give lacking yield. Along these lines, it is required to be appropriately enhanced. Along these lines, the square outline is structured considering this issue. At that point contrasting it and reference signal which is chosen by numerous tests. It initiates the cinch and stops the shaking development of plate when weight in blood sack is introduced. It is estimated to the real plan yet more capacity of the instrument by additional highlights like stream indicator, stream rate estimation and so forth. Along these lines, the segment determinations may vary from the genuine one. fig 1. blood pack fig 2. blood pack on plate of bcm 2. - Requirement of venture: As we as a whole realize that blood assortment screen is exceptionally useful for assortment of precise blood, it’s a conservative instrument that give smooth and delicate shaking development of homogeneous blending in with hostile to coagulant, so in present day way of life the majority of the specialists favor these sorts of instrument for assortment of blood precisely. Blood assortment screen is extremely useful to give blood. cap occur in past that there’s no such sorts of instruments were available so it is incorrect arbitrary procedure for specialists to take blood from the benefactor and furthermore here and there ill-advised blending in with hostile to coagulant lead to squander the significant gave blood that procedure may not supportive to precisely blood assortment. With the assistance of this advanced i nstrument it is extremely simple for specialists to take the blood from the giver, and through this instrument may likewise required less exertion. Assortment of blood precisely and securely. 3. - Generalized square graph AND CIRCUIT DIAGRAM: Square DIAGRAME OFComparator CIRCUIT 5-PIN RELAY DC MOTOR CLAMP MOMENT (OPEN/CLOSE) Blood Collection Monitor POWER SUPPLY AC MAINS INSTRUMENTATION AMPLIFIER CIRCUIT WEIGHT MEASUREMENT UNITS/LOAD CELL DC MOTOR shaking MOMENT OF TRAY BLOOD Donor/BLOOD BAG CIRCUIT DIAGRAME OF Blood Collection Monitor 5-PIN RELAY Each square in briefly†¦Ã¢â‚¬ ¦ 1. Force gracefully to give DC flexibly to ICs and different gadgets. 2. Mechanical get together to apply shaking development of plate. 3. Burden cell for blood sack weight measure. 4. Instrumentation speaker for enhance the sign from load cell. 5. Comparator for getting halting heartbeat to cinch. . 5-pin hand-off to associate gracefully to cinch when stop beat is acquired. Adjustments can be applied†¦ * ADC-Analog-to-Digital Converter, Microcontroller, and show of weight. * Alarm circuit to demonstrating halting tasks. 4. - DETAILED DESCRIPTION OF EACH BLOCK: 5. 1. Force SUPPLY: This is the principle obstruct in any of the electronic j ust as biomedical venture. Its Main capacity is to give electrical excitation. 5. 2. 1. Parts USED: * IC 7812, 7912(+12V,- 12 V) * IC 7805, 7905(+5V,- 5V) * IC 7815, 7915(+15V,- 15V) * diode for connect rectifier (4) capacitors of 1000 miniaturized scale farads, 50 volts (2) * capacitors of 0. 1 miniaturized scale farads (2*4) * focus tapped transformer 18-0-18 5. 2. 2. CIRCUIT DIAGRAM: FIG 3. CIRCUIT DIAGRAM OF DC POWER SUPPLY (+/ - 5,+/ - 12,+/ - 15 V dc) 5. 2. 3. WORKING OF CIRCUIT: The working of this circuit is so straightforward . Mains gracefully is given to the 12-0-12 focus tapped transformer. Yield of auxiliary winding is given to the extension rectifier IC . At that point to get top to-top yield voltage signal, capacitors are utilized. In lab-application, variable force supplies are liked. 4. 2. Shaking development of plate and weight sensor: Entire get together made to such an extent that one side of plate is gotten together with DC engine and U formed twisted bar which can ready to push and pull plate from one side as plate is fixed with get together from focus capacity to DC engine lead shaking or ocean show type development which we need. It is most significant piece of instrument as blending blood in with anticoagulant appropriately. Fig 5. DC engine shaft associated with get together. Fig 4. gathering to give shaking development. Detecting weight of blood pack during giving the blood it is most significant errand as on this premise estimating, showing, and further halting of blood stream component works. To gauge the blood weight we utilized burden cell as a sensor. In load cell as per change in weight input yield in plant volt additionally changes by utilizing this essential standard weight detecting is finished. Burden cell has in fabricated extension offsetting circuit with weight sensor. Fig 8. Cantilever bar association. Fig 7. load cell. Fig 6. Interior circuit of burden cell. Fig 9. Unique information sheet by Rudra sensors. As per information sheet input 8-12dc volt given to cell and yield in changes in millivoltags. The following is information sheet of burden cell. 4. 2. 1. Parts USED: * 12 volt DC engine Wooden and iron get together * Plate * 12 volt dc gracefully 4. 3. INSTRUMENTATION AMPLIFIER: This square gives sensor yield signal the adequate intensification in order to drive further circuits appropriately and without stacking. By and large 3 Op-Amp instrumentation speakers are utilized in biomedical undertakings. As burden cell faculties in scope of factory volts, we need to enhance it in of 1000 increase. Instrumentation enhancers are really comprised of 2 sections: a cradled intensifier OP1, OP2 and an essential differential speaker OP3. The differential speaker part is frequently basic when estimating sensors. Since a sensor creates a sign between its terminals. The cushioned intensifier OP1 and OP2 gives gain, however keeps the sensor obstruction from influencing the resistors in the operation amp circuit, and the other way around! The addition can be determined by: Where; R1=R3 and R5/R4 = R7/R6. (R5=RF). * Gain computations: Gain (A) = (1+ (2*(R1/R2))*(RF/R4) Taking A=1000 jumping 1000 as 500*2, 1+2R1/R2=2 2R1/R2=1 2R1=R2 Taking R2=2K, R1 =1K. Presently, RF/R4=500K R4=1K, RF=500K =1MOhm || 1MOhm = (1000000*1000000)/(1000000+1000000) =500 K. 4. 3. 1. Segments USED: * IC OP07(3) Resistors of 1K (4 no’s) * Resistors of 2K (2 no’s) * Resistors of 1Mohm (2 no’s) * Power gracefully of 12 Vdc 4. 3. 2. CIRCUIT DIAGRAM: FIG. 10 CIRCUIT DIAGRAM OF INSTRUMENTATION AMPLIFIER 4. 3. 3. WORKING OF CIRCUIT: The instrumentation amp offers two helpful capacities: enhance the contrast among data sources and reject the sign that’s basic to the information sources. The last is ca lled Common Mode Rejection (CMR). OP1 and OP2 are the two information amp’s and associated in the non-upsetting devotee arrangement. It is the answer for the high addition and high info impedance. Note: This is of high increase circuit so before fastening it on GPB, availability check of the considerable number of segments according to circuit outline twice on bread-board is fitting. There may odds of flighty o/p because of IC immersion. 4. 4. COMPERATOR: It contrasts the info sign and reference signal. At the point when information surpass from reference signal it gives positive immersion and negative immersion when not as much as reference signal. We are utilizing 1 volt as a source of perspective , as from explore we get 1 volt yield from instrument enhancer through burden cell under 350ml blood ask. 4. 4. 1. Segments utilized: 1 operational enhancer Op07 * Resistor 10k (3 no’s) * Protecting diodes (2 no’s) 4. 4. 2. CIRCUIT DIAGRAM: FIG 11. CIRCUIT DIAGRAM OF COMPERATOR BY USING IC OP07 4. 5 transfer: Fig. 12 Basic transfer development Aâ relayâ is anâ electricallyâ operatedâ switch. Numerous transfers utilize an electromagnet to work an exchanging compon ent precisely, yet other working standards are additionally utilized. Transfers are utilized where it is important to control a circuit by a low-power signal (with complete electrical confinement among control and controlled circuits), or where a few circuits must be constrained by one sign. Here in our applications activity is must changed from shaking development to cinch activity. (As comparator distinguishes specific load in plate shaking developments stops and clasp initiated. ) Fig13. Pin outline of 5pin transfer 4. 5. 1. Part USED: * 5 PIN straightforward hand-off 4. 6. Halting cinch: IV set going from brace that confine the blood stream from giver. Fig 14. Cinch for confine the blood stream When comparator produces preventing beat from 5 pin transfer it offers gracefully to DC engine and on its pole revolution string associated with clip is going to pull and clasp is shut. Show that blood assortment is finished. Additionally separate flexibly from DC engine that drives s

Installation Art and Architecture Essay Example for Free

Establishment Art and Architecture Essay Design has created works that was adored, regarded and something that caught the amazement of the individuals for a considerable length of time. It was the wellspring of something wonderful and even creative. It was a result of design that any semblance of the Parthenon, just as the other great castles and churches and different structures things that individuals have considered as aesthetic and lovely was made and later enthroned in the archives of what is excellent and what is creative. Engineering has suffered for a considerable length of time, yet the development of the act of design likewise made it workable for the formation of different controls from which what is wonderful and creative would be gotten from. Something that were constantly positioned next to each other with design today, with regards to the thought of craftsmanship and magnificence inside space and area, is establishment workmanship. Throughout the years, establishment workmanship has gotten far reaching and picked up notoriety. In any case, the spread of establishment craftsmanship has one genuine repercussion its demonstration of interruption in the domain of engineering, a demonstration of interruption that isn't agreeably inventive however is here and there damaging as well. There possibly occasions wherein the joint effort and combination of engineering and establishment workmanship can create something that oozes orchestrated excellence and mirror certain masterful qualities and substance. What catches the consideration of experts is the way establishment craftsmanship seems, by all accounts, to be progressively disposed in assaulting the space and the highlights of engineering, either as a major aspect of its general masterful standpoint or in light of the fact that this is a vital trademark for establishment workmanship to completely show itself. This has been a significant purpose of contention since establishment craftsmanship has developed. There are the individuals who accept that the two orders exist in amicability together while there are the individuals who accept something else. Along these lines, the paper will attempt to talk about and investigate what the relationship is between establishment craftsmanship and design, how workmanship attacks compositional space, when and how workmanship and engineering cross and what will be the aftereffect of the joint effort of craftsmanship and engineering. The Evolution of Installation Art Installation craftsmanship, as the name suggests, is about a masterpiece that was introduced in a specific spot. It possibly a basic article or an assortment of items, that consumes almost no space. It very well may be something a sight or viewable signal that can cause the crowd to feel as though they were changed in somewhere else on account of the broadness of the span, genuinely, of the establishment workmanship that an entirely different condition was made due to establishment craftsmanship. There are a wide range of segments that may make up a masterpiece considered as establishment craftsmanship (since anything that can be introduced in a spot can be a piece of establishment workmanship). From video introductions to displayed photos, form and different works of art, these all add to make establishment workmanship what it is and to help establishment craftsmanship accomplish its objective, and that is to change a specific spot so that what was accomplished was the experience and tangible prompts that the artist(s) needed or foreseen in the production of establishment workmanship. Establishment workmanship, similar to some other craftsmanship styles, types and developments have beginnings in various nations and numerous spots the world over demonstrated agreeable to the development, support and proceeded with advancement of establishment craftsmanship (Childs, Storry, 1999, p. 273). Considered as a class or workmanship development that is still under the contemporary craftsmanship time, establishment workmanship was felt as ahead of schedule as the seventies. An awesome case of probably the most punctual establishment workmanship incorporate the lavatory turned wellspring by Marcel Duchamp entitled â€Å"Fountain†, a gem that was dubious and shocking to a great extent as a result of what it introduced and the social restrictions and shows that it tested during its discharge. Joining Duchamp as probably the most punctual defenders of establishment workmanship incorporates Kurt Schwitters, just as the Gutai gathering, a craftsmanship bunch that was arranged outside of the US and in Japan, and the American Allan Kaprow. These people are only a portion of the noticeable people in establishment craftsmanship †perusing seriously through the historical backdrop of establishment workmanship. Research would uncover a few others who partook in the foundation and development of establishment workmanship around the globe (Childs, Storry, 1999, p. 273). Kaprow was considered as one of the craftsmen who helped control the possibility of establishment workmanship towards what it is today. He has proposed a wide range of thoughts that concretized the idea of establishment craftsmanship since its initial years. Kaprows thought regarding natural craftsmanship contributed towards the advancement of establishment workmanship as how today is known. By the beginning of the most recent two many years of the twentieth century, establishment craftsmanship was at that point known in numerous pieces of the world, including European nations (Childs, Storry, 1999, p. 273). The term establishment craftsmanship shares been for all intents and purpose use since at any rate the mid-1980s and establishments have gotten comfortable sights in British exhibition halls and displays during the 1990s (Childs, Storry, p273). Other than Kaprow, there is likewise the celebrated establishment craftsmanship pioneer, Ilya Kabakov, who was additionally instrumental in creating establishment workmanship. Along with Kaprow, Kabarov helped in bringing establishment craftsmanship closer to the individuals, just as to the craftsmen by utilizing the academe and remembering establishment workmanship for what they instruct in school so understudies will comprehend establishment craftsmanship better and perhaps add to establishment craftsmanship later on (Al-Qawasmi, De Velasco, 2006, p. 117). Two of the key coiners of establishment workmanship are Allan Kaprow and Ilya Kabakov. The two specialists made craftsmanship establishment as well as brought the training into the scholarly world (Al-Qawasmi, De Velasco, 2006, p. 117). Kabakov and Kaprow and their job in the presentation of establishment craftsmanship in the awareness of workmanship understudies learning in the academe is instrumental in the development of establishment workmanship, which , in one way brought establishment workmanship and design nearer together. The thought behind the formation of the order that would be known as establishment workmanship lies on the conviction of the craftsmen that there are different ways that can be investigated. The review understanding of the individuals who are attempting to acknowledge craftsmanship is something that the crowd can understanding, distinguish and augment (Kronenburg, 2003, p. 229). The physical properties of the spot contributes in making the creative presentation what it was, thusly, bringing the craftsmanships and the experience nearer to the individuals and helping them relate to their selves better while being inundated in the workmanship they are seeing in establishment workmanship shows. Establishment craftsmanship endeavors to decrease the limits between the watcher and the saw and carry the craftsmen thoughts to a circumstance where they can be imparted all the more legitimately (Kronenburg, 2003, p. 229). From lifting from accessible materials, establishment craftsmanship encountered a significant change when TV and video recording was presented. It permitted the specialists greater decent variety in their works and permitted more available resources for the craftsmanship to be introduced to people in general. In light of this new innovation, establishment craftsmanship had the option to add another measurement to itself. Today, video has been a necessary piece of establishment craftsmanship anyplace on the planet. Craftsmen, similar to Martin Firrell and Jenny Holzer, are a portion of the establishment craftsmanship pros who are known to utilize the innovations, recordings and advanced introduction. After some time, the help for establishment craftsmanship, its thoughts and the order, developed. Numerous elements like the Museum of Installation situated in London, just as the Mattress Factory in the United States, sounded their help for the development of establishment workmanship as a different and autonomous development in the realm of craftsmanship. This is concretized by the development of the craftsmen drenched in this style. There are numerous establishment fine arts to come out of England. One model is the work entitled Neon Rice Fields displayed in 1993 by a craftsman from Vietnam who was at that point situated in Great Britain named Vong Phaophanit (Childs, Storry, 1999, p. 273). This additionally implies the significance of the nations that upheld establishment workmanship. For instance, the British prides itself with a few craftsmen, some of them are not conceived in that nation. Nonetheless, due to the imaginative environment in the nation, even remote conceived specialists are presently based there in view of how the nation makes a neighborhood masterful network that is managable for the workmanship and the craftsmen. Some portion of the turn of events and development of establishment craftsmanship is the presentation of this specific work of art in the academe. By being acquainted with the scholarly world and being examined and utilized by experts, it was a method of granting establishment craftsmanship a feeling of authenticity in the workmanship world, such as giving it its legitimate spot in the realm of workmanship. What's more, a significant point in the conversation of the convergence of establishment craftsmanship and engineering can be found in the conversation of establishment workmanship in the academe, in spite of the fact that students of history are not exactly sure when this started (Al-Qawasmi, De Velasco, 2006, p. 117). It is hard to follow the specific history and purpose of takeoff for utilizing establishments in building instruction (Al-Qawasmi, De Velasco, 2006, p. 117). A few eyewitnesses accepted that when establishment workmanship was presented in the academe, it was put inside the instructive framework for learning engineering, putting establishment craftsmanship as a section and not an option that could be more prominent than design. Remarkably, establishment craftsmanship was enormously grasped in the domain of engineering, even in the scholarly domain. Establishment practice in design schools is becoming both in undergrad and certificate concentrates just as postgraduate research (Al-Qawasmi, De Velasco, 2006, p, 117). Job of Installation Art Establishment

Change management in Google Australia †MyAssignmenthelp.com

Question: Examine about the Change the board in Google Australia. Answer: Presentation Authoritative Change the board is a procedure of actualizing new principles of activity in the business procedure. This includes changes in the authoritative structure and culture inside the working environment. It is significant for each organization tofollow a specific Framework so as to actualize change inside the operational procedure. Successful models are applied so as to actualize change inside the association and guarantee that there is no opposition (Hornstein, 2015). The point of this present report is to portray in insights concerning the historical backdrop of Change the executives that are being actualized in Google Australia. In the previous quite a long while, the organization includes experienced a few changes inside the authoritative structure because of presentation of different advanced items. Because of the execution of opportune changes throughout the years, it is workable for the organization to get one of the mechanical monsters at worldwide scale. It is additionally imperative to make reference to in the setting thatmost of the hierarchical changes are profoundly fundamental in the present time of advanced market that can help during the time spent keep up manageability and increase upper hand. Back Ground of Change Management in Google Australia Google is one of the organizations, that has is acclaimed for its development. In the mission of advancement, the organization has experienced different changes. Google began as an exploration task of Larry page and Sergey Brin, in the year 1995. They were understudies of the Stanford University and they had taken up this task as their PhD venture (Hayes, 2014). This denoted the start of the best IT Company that leads the present reality. Initially, the web search tool that the two understudies made utilized the Stanford Universitys site with the space google.standford.edu (Laudon, 2016). The area google.com was enlisted just because on September 15, 1997. This was a significant change, and a significant activity for the arrangement of the organization Google. The proper introduction of the organization was done on September fourth, 1998, in a carport in California (Hayes, 2014). Both the authors, Brin and Page were against the promoting pop-ups in the internet searcher that was trad itional in the contemporary web search tools of that time. Before the year's over 1998, Google had a list of 60 million pages, for their web search tools (Laudon, 2016). This upgraded the inquiry highlights of Google and had a superior outcome than contemporary web search tools, for example, Hotbot or Excite.com (Verma et al., 2015). The advancement of the organization was fast to the point, that constantly 2006, the organization was effective in purchasing a property from SGI for US$319 million (Change the executives Google Setup, 2017). The web crawler of Google was productive to such an extent, that soon it began pulling in a large number of clients. With the expansion of the client base of Google, the requirement for powerful change the executives was felt (Helfat Martin, 2015). Alongside offering significance to advancement and innovative turn of events, the clients must be adequately taken care of and decision of the clients were to be recognized and consolidated (Verma et al., 2015). Another noteworthy change that denoted the start of another stage is the dispatch of the Google+ in the year 2011. This change was a significant one, and changed the viewpoint of the utilization of the Internet and the different highlights of Internet. Google has tested the traditional perspective and the executives and accordingly settled them as the pioneer in the data innovation industry. The five significant rules that Google have been dealing with, so as to actualize changes and deal with the progressions for a considerable le ngth of time are: Dynamic abilities Consistent developments A frameworks approach Open association that organizes its environmental factors Recognized administration Usage of Change Management in Google It is imperative to take note of that at the underlying phase of progress usage process there are different protections that are acquired from the representatives and different partners of the association. There are some basic components that are executed in Google Australia so as to actualize change inside the association of structure and in this way ready to enhance the Quality of administration that is given by the organization (Aladwani, 2001). Solid official sponsorship for each undertaking that is being executed by Google is one of the essential procedures of progress usage. The business heads are the essential sponsorship that helps during the time spent change execution of the organization (McCalman et al., 2016). Correspondence is one of the significant angles that the pioneers of Google have appeared so as to execute change inside the authoritative structure and culture. New assets are being apportioned with the assistance of powerful authority abilities that are expected to fulfill the requirements of the hierarchical staffs. Purchase in help from the senior administration is additionally one of the Essential components that are actualized by Google Australia so as to urge their worker to manage the difficulties of Change the executives. Complete hierarchical investigation is done so as to comprehend the effect of progress and furthermore manage the new abilities and devices that are required after the progressions of strategies are being executed inside the association. Google have given convenient preparing today workers subsequent to executing change inside the association of structure. As new administrations are being executed, it is fundamental for them to comprehend the idea of the market and the interest of the partners. Google have additionally selected new employees,with most recent abilities and of programming and computerized innovation that have helped them to manage new administrations and items that are being presented in the market. With the presentation of new working arrangement of Google that incorporate Android Smartphone, Google has grown new preparing program for the working programming engineers and different representatives so as to give them, the ability level that is required to manage the di fficulties and issues. The task groups that are accountable for executing change ought to have elevated level of aptitudes so as to guarantee that they can get together with the new necessities (Hamel, 2008). It is significant for each association to have a reasonable vision and furthermore the capacity to anticipate the progressions inside the market after new arrangements and items are being propelled (Hayes, 2014). This will assist the partner with understanding the significance of progress and furthermore can comprehend its preferred position in setting of the present circumstance. Compelling correspondence plan is profoundly fundamental in this setting so as to guarantee that the greater part of the partners can conquer the protections that are being gotten by the procedure of progress usage. One of the significant explanation behind effectively applying in the board in Google Australia is because of the way that they can commend the achievement that are being acquired after the dispatch of each new item. The organization has likewise shared itemized data identified with additional benefit that is picked up by the organization after the procedure of progress has been actualized. This will assist the partners with motivating themselves about the beneficial outcomes of progress usage. Thus, it very well may be said that significant level of working inspiration and successful relational abilities of the pioneers have empowered the organization to manage the progressions throughout the years ever. Obstruction of Change Management Note that protection from change the board is a characteristic procedure that is experienced by all associations (Matos Marques Simoes et al., 2014). There have been a few protections from the Change the executives as Criticism that are looked by the officials of Google Australia. With the presentation of new working framework for PDAs, there have been a few reactions among the partners about it pertinence because of the way that Apple and Windows have presented viable programming that is exceptionally produced for the utilization of Smartphone. The greater part of the partners of Google didn't comprehend the way that it isn't workable for an organization of web index of Internet to present the administration of working framework (Change the board Google Setup, 2017). The partners hear that the organization should look with budgetary misfortune because of the presentation of new working framework administration. It is likewise essential to take note of that the greater part of the partners hear that it isn't workable for Google to make due in the serious universe of Smartphone industry because of the way that Apple have presented Smartphone under the brand name of iPhone which has been one of the most well known gadgets all around the world (Change the executives Google Setup, 2017). In addition, because of the notoriety of the Rival brands of Google including Microsoft and Apple, it was unrealistic for them to execute significant level of changes that are required during the time spent improving the way of life of advanced innovation (Cameron Green, 2015). The arrangement of Google Map has been one of the critical pieces of the administration that were presented by Google Australia. As during the hour of its presentation, there were many rumored GPS route administration that were at that point present in Australia. Thus, a considerable lot of the partners additionally accepted about the way that it would not be feasible for Google to make due in the extreme universe of serious in the GPS route industry as the vast majority of the individuals and innovation sweetheart will most likely be unable to acknowledge the UI that are offered by Google Maps. Suggestion of progress the board in Google, Australia: The successful administration of the Google, Australia can be executed by proposing certain guidelines. Along these lines, by applying certain standards the association the executives can be effectively kept up. The change the executives includes keen arranging and actualizing sensi

SAT Subject Tests Which to Take and Why

As a high school junior, you may find it helpful to make a list of the standardized tests you must take before applying to colleges. The ACT and the SAT are likely to be at the top of your list. In addition, you may be thinking about taking one or two SAT subject tests. Many preferred colleges express interest in seeing students’ SAT subject test scores, while others have made them a requirement. Researching the specific admissions requirements of the colleges you plan to apply to is a wise idea. If you find that some of the colleges on your wish list require these test scores, the next logical question is, â€Å"Which SAT subject tests should I take?† A Look at the SAT Subject Tests Each of these tests measures your level of skill in a certain subject. You can take an SAT subject test in literature, U.S. history, Spanish, math, physics, chemistry and several other subjects. Regardless of which test you choose, you are given one hour to complete it. You can take as many as three SAT subject tests on the same day. Which SAT Subject Tests Should I Take? If you have a favorite subject you excel in, it’s a good idea to take an SAT subject test on that topic. For instance, if you’ve always performed well in American history classes, then take the SAT subject  test in U.S. History. Take a moment to check out the  complete list of SAT subject test  options to determine the appropriate choices for you. Which SAT Subject Tests Are Easiest? The answer to this question is different for each student depending on their academic talents. For example, if you’ve always excelled in your physics classes, then you would likely find the SAT subject test in physics to be the easiest. Another student whose favorite subject is English would probably find it easy to complete the questions on the SAT subject test in literature. In truth, it’s best to stop wondering which SAT subject tests are easiest: Instead, focus on choosing the tests that will give you the opportunity to highlight your skills in your favorite subjects. Reasons to Take SAT Subject Tests There are several reasons why SAT subject test scores are important to colleges during the admissions process. For one, a high score on an SAT subject test shows that you have a thorough understanding of the subject. This shows that you’re a student who is persistent and dedicated to your studies. Plus, your score gives officials an indication of whether you’re ready to tackle college-level classes. Another reason why SAT subject test scores are important is they help college officials place you in courses that will challenge you, so you won’t end up in an introductory course when you’re at a higher level. Preparing for These Tests After you decide which SAT subject tests to take, it’s time to start the prep work. Answering practice questions is an excellent way to prepare for a subject test. A practice test allows you to become familiar with the test format and the difficulty of the questions you’ll encounter. One helpful tip is to time your practice test so you know how quickly you must work in order to finish the test in one hour. Ideally, you want to develop a comfortable test-taking rhythm so you don’t feel rushed. The results of your practice SAT subject test can help you figure out what skills to focus on during your study time. Studying for an SAT subject test is a lot more efficient when you partner with an experienced instructor. The instructors in our  SAT subject test tutoring  program are experts in the subjects they teach. We provide strategies that help you to improve in your weakest areas while further strengthening your strongest skills. Our professional tutors give you the support you need to showcase your skills in your chosen subjects! At Veritas Prep, our SAT subject test preparation courses are a combination of top-notch instruction and effective study resources. If you have any questions, check out our  FAQ  section to find answers. Of course, you can call or email us for further information. Let us play a part in your SAT subject test success!

10 Facts You Didnt Know About Sicily

Population: 5,050,486 (2010 estimate)Capital: PalermoArea: 9,927 square miles (25,711 sq km)Highest Point: Mount Etna at 10,890 feet (3,320 m) Sicily is an island located in the Mediterranean Sea. It is the largest island in the Mediterranean. Politically, Sicily and the smaller islands surrounding it are considered an autonomous region of Italy. The island is known for its rugged, volcanic topography, history, culture,  and architecture. The following is a list of ten geographic facts to know about Sicily: Geography Facts About Sicily Sicily has a long history that dates back to ancient times. It is believed that the earliest inhabitants of the island were the Sicani people around 8,000 B.C.E. Around 750 B.C.E, the Greeks began to form settlements on Sicily and the culture of the native peoples of the island gradually shifted. The most important area of Sicily at this time was the Greek colony of Syracuse which controlled most of the island. The Greek-Punic wars then began in 600 B.C.E as the Greeks and Carthaginians fought for control of the island. In 262 B.C.E, Greece and the Roman Republic began to make peace and by 242 B.C.E, Sicily was a Roman province.Control of Sicily then shifted through various empires and people throughout the Early Middle Ages. Some of these included the Germanic Vandals, the Byzantines, Arabs, and Normans. In 1130 C.E., the island became the Kingdom of Sicily and it was known as one of the richest states in Europe at the time. In 1262, Sicilian locals rose up against the government in the War of the Sicilian Vespers which lasted until 1302. More revolts occurred in the 17th century and by the mid-1700s, the island was taken over by Spain. In the 1800s, Sicily joined the Napoleonic Wars and for a time after the wars, it was unified with Naples as the Two Sicilies. In 1848, a revolution took place which separated Sicily from Naples and gave it independence.In 1860 Giuseppe Garibaldi and his Expedition of the Thousand took control of Sicily and the island became a part of the Kingdom of Italy. In 1946, Italy became a republic and Sicily became an autonomous region.The economy of Sicily is relatively strong due to its very fertile, volcanic soil. It also has a long, hot growing season, making agriculture the primary industry on the island. The main agricultural products of Sicily are citrons, oranges, lemons, olives, olive oil, almonds, and grapes. In addition, wine is also a major part of Sicily’s economy. Other industries in Sicily include processed food, c hemicals, petroleum, fertilizer, textiles, ships, leather goods, and forest products.In addition to its agriculture and other industries, tourism plays a major role in Sicily’s economy. Tourists often visit the island because of its mild climate, history, culture,  and cuisine. Sicily is also home to several UNESCO World Heritage Sites. These sites include the Archaeological Area of Agrigento, the Villa Romana del Casale, the Aeolian Islands, the Late Baroque Towns of the Val de Noto, and Syracuse and the Rocky Necropolis of Pantalica.Throughout its history, Sicily has been influenced by a variety of different cultures, including Greek, Roman, Byzantine, Norman, Saracens,  and Spanish. As a result of these influences, Sicily has a diverse culture, as well as diverse architecture and cuisine. As of 2010, Sicily had a population of 5,050,486 and the majority of the people on the island identify themselves as Sicilian.Sicily is a large, triangular island located in the Medit erranean Sea. It is separated from the mainland of Italy by the Strait of Messina. At their closest points, Sicily and Italy are separated by just 2 miles (3 km) in the northern part of the strait, while in the southern part the distance between the two is 10 miles (16 km). Sicily has an area of 9,927 square miles (25,711 sq km). The autonomous region of Sicily also includes the Aegadian Islands, the Aeolian Islands, Pantelleria, and Lampedusa.Most of Sicily’s topography is hilly to rugged and wherever possible, the land is dominated by agriculture. There are mountains along Sicily’s northern coast, and the island’s highest point, Mount Etna, stands at 10,890 feet (3,320 m) on its eastern coast.Sicily and its surrounding islands are home to a number of active volcanoes. Mount Etna is a very active, having last erupted in 2011. It is the tallest active volcano in Europe. The islands surrounding Sicily are also home to a number of active and dormant volcanoes, inc luding Mount Stromboli in the Aeolian Islands.The climate of Sicily is considered Mediterranean. As such, it has mild, wet winters, and hot, dry summers. Sicily’s capital Palermo has a January average low temperature of 47ËšF (8.2ËšC) and an August average high temperature of 84ËšF (29ËšC).

Things Fall Apart By Chinua Achebe And William Shakespeare...

Roughly based on personal encounters Joseph Conrad uses Heart of Darkness to comment on the negative aspects of colonialism. Colonialism by definition is, â€Å"the policy and practice of a power in extending control over weaker peoples or areas.† In the novel Things Fall Apart by Chinua Achebe and William Shakespeare’s play The Tempest, colonialism plays a significant role in the break down of humans. The conquerors in both stories disregard the natives believing that they are working towards the greater good of civilization. Conrad’s quote plays a significant roles in these stories by highlighting the negative effects of colonialism and the use of religion to claim foreign lands. In Conrad’s quote the description of the conquest colonialism is summed up by, â€Å"taking it away from those who have a different complexion or slightly flatter noses than ourselves.† The novel Things Fall Apart embodies this definition of colonialism. The Igbo people in Africa are an established tribe with customs, laws, and religion. Colonialists rationalize taking over other lands with the idea that they are helping to better these people. The Igbo culture proves to be very structured and we can see examples of this through the respect of the elders and the following of ancient traditions. These Africans are not savage or primitive in spite of the common portrayal by Europeans. The colonialist came to their land insisting that they need a leader, religion, and government. When missionaries arrive in

Constitutional Restraints on the Executive Powers of the President free essay sample

The case Democratic Alliance v President of South Africa deals with the extent of the constitutional constraints that exist in relation to the exercise of power by the president. s179 of The Constitution together with s10 of the National Prosecuting Authority Act stipulates that a National Director of Public Prosecutions, who is the director of public prosecutions is appointed by the president, as the head of the national executive. In Democratic Alliance v President the issue was whether the appointment of Menzi Simelane as the Director of Public Prosecutions by the President of the Republic of South Africa was within the bounds of the Constitution. The Minister for Justice and Constitutional Development and Mr Simelane sought to challenge the decision of the SCA that found that the president erred in the process by which Menzi Simelane was appointed as the National Director of Public Prosecutions. Mr Simelane, as Director-General of the Department of Justice and Constitutional Development was intimately involved in the dispute concerning the then National Director of Public Prosecutions, Mr Vusi Pikoli. The dispute related to the powers of the Minister of Justice and Constitutional Development and the National Director of Public Prosecutions. This tension resulted in Mr Pikoli being suspended by the then President on the 23rd of September 2007. Shortly after that the President appointed the Ginwala Commission to inquire into Mr Pikoli’s fitness to hold the office of National Director of Public Prosecutions. Mr Simelane presented the government’s submissions to and gave evidence under oath before the Ginwala Commission. Upon the evidence given by Mr Simelane the report of the Ginwala Commission criticized the manner in which Mr Simelane presented the government’s submissions and brought into question the credibility of his evidence. This lead to the Minister of Justice and Constitutional Development requesting the Public Service Commission to investigate Mr Simelane’s conduct during the Ginwala Commission. The Public Service Commission then recommended disciplinary proceedings against Mr Simelane due to his conduct and falsified evidence before the Ginwala Commission. The Minister rejected the recommendations of the Public Service Commission and subsequently the President controversially appointed Mr Simelane as National Director soon thereafter. The SCA considered that the President erred in numerous respects and these mistakes rendered the process by which Mr Simelane was appointed as National Director of Public Prosecutions irrational and hence invalid. The President had the view that Menzi Simelane was the right man for the job without considering whether he was a fit and proper individual to take up the position. Secondly, the President incorrectly reasoned that the absence of evidence contradicting the idea that Mr Simelane was a fit and proper person for appointment justified the conclusion that he was indeed a fit and proper person. The correct approach, according to the SCA was that the President had to determine positively whether Mr Simelane was indeed a fit and proper person for the position of National Director of Public Prosecutions. Thirdly, the President disregarded the criticisms that were made of Mr Simelane by the Ginwala Commission, on the basis that the Commission was not appointed to investigate Mr Simelane, but Mr Pikoli. Lastly, the recommendations of the Public Service Commission that the criticisms of the Ginwala Commission against Mr Simelane merited a disciplinary enquiry and were not taken seriously. As a result of these oversights on the part of the President it became apparent that this appointment was controversial and did not adhere to the provisions of the Constitution (s. The Minister for Justice and Constitutional Development argued in SCA that neither the Constitution nor the National Prosecuting Authority Act 32 of 1998 prescribes any procedure for the appointment of the National Director of Public Prosecutions. The Minister further stated that it was for the President to determine the eligibility of the National Director, by evaluating the candidates’ qualities, strengths and weaknesses. The Minister argued that the SCA went beyond rationality and this subsequently amounted to an unauthorized intrusion into presidential and executive authority. The Democratic Alliance, however, supported the reasoning and conclusion of the SCA concerning rationality. In addition, the Democratic Alliance contended that the evidence brought before the SCA showed that Mr Simelane was not a fit and proper person to be appointed as the National Director of Public Prosecutions, which they argue was a jurisdictional fact prior to the appointment of Mr Simelane Issues In as much as the President had the vested right to appoint the National Director of Public Prosecutions conferred by the Constitution the fundamental issue at hand was whether this executive decision was rational, especially in light of the findings and recommendations made by the Ginwala Commission pertaining to Mr Simelane. Due to the findings of the Ginwala Commission which cited Mr Simelane as a dishonest person a pivotal question arose pertaining to whether Mr Simelane was a fit and proper person to take the office of National Director of Public Prosecutions.

Kagemusha(Shadow Warrior) by Akira Kurosawa Essay Example

Kagemusha(Shadow Warrior) by Akira Kurosawa Essay Research Paper Shadow Warrior by Akira Kurosawa The film â€Å"Shadow Warrior† also known as â€Å"Kagemusha† was made by Kurosawa in the year of 1980. The film recounted the actual historical event about the death of a great samurai Shingen Takeda who was known as the head of Takeda family. The film started in the year of 1573 while all samurai families competed with each other and the final goal was to unite Japan as a whole. The period was also known as Sengoku period. The story began in Shingen’s place while his younger brother, Nobukado found a thief who looked almost exactly like his brother. The safety for the head of family was top priority during Sengoku period. Therefore, the using of substitute in order to confuse enemies was a common technique used in the battle field. The substitute is called Kagemusha in Japanese. The amazing part of the story is not the using of Kagemusha but the ability of the thief to pretend the real Shingen even he has been dead for more than 2 years. Shingen’s brother and his subordinates also played big roles in hiding the news of Shingen’s death. They tricked the alliance of Oda Nobunaga and Tokugawa Ieyasu with Kagemusha for more than 2 years. We will write a custom essay sample on Kagemusha(Shadow Warrior) by Akira Kurosawa specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Kagemusha(Shadow Warrior) by Akira Kurosawa specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Kagemusha(Shadow Warrior) by Akira Kurosawa specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Oda Nobunaga was considered one of the smartest Lord and Tokugawa Ieyasu was the person who finally united Japan as a whole later in this period. They once suspected right after Shingen’s death but still could not find hard evidence to prove the Shingen was a Kagemusha. The ending of the movie was rather tragic and sad. While the Kagemusha fell of the Shingen’s horse, the secret was revealed. The Kagemusha was able to hide this secret from his wives and grandson and even became really closed to his grandson who was supposed to be Singen’s inheritor for the Takeda Family. Sadly, he could not hide this secret from a horse which only recognized his real master. The rumor about Kagemusha quickly spread out within the family. Later on, Shingen’s subordinates decided to hold a funeral for Shingen. Kagemusha was not a rumor anymore but a truth. Quickly, Shingen’s son Katsuyori Takeda inherited Takeda family’s army and attacked alliance of Oda Nobunaga and Tokugawa Ieyasu. Shingen knew his son’s personality would lead Takeda Family into pieces so he named his grandson as his inheritor and his son as the guardian of the inheritor. However, Katsuyori was disappointed about Shingen’s ecision and want to show his ability badly. The first attack he held against alliance of Oda Nobunaga and Tokugawa Ieyasu was saved by the Kagemusha but not the second time when he became the leader of Takeda Family. As an excepted ending, Takeda Family was defeated and the Kagemusha who simply influenced by Shingen’s will to protect the fa mily was shot on the battle field and died with sorrow and sadness. Kurosawa was a really successful director for war and action movies. He used pretty artistic approach to film a sequence of actions or a scene on the battle field. For example, he would use different camera angels to film the same sequence of action over and over with different character’s outfit or different usages of colors. This technique he used was to deliver different messages to the audience and to emphasize the quantity, or the quality, or the importance of this particular sequence. â€Å"Invoking imagery associated with the military codes of the samurai, he creates brilliant pictures of 16th-century warring feudal factions competing for predominance in a country in which the arts of war were highly developed. Few movies about medieval warfare have ever been so filled with magnificence in color and design as Kurosawas two history films of the 1980s. †(Manheim) Kagemusha was a historical movie, thus the use of different signs has historical background and meaning. â€Å"Wind†, â€Å"Woods†, â€Å"Fire†, â€Å"Mountain† mean different kind of army from Takeda Family. Since Takeda Family was known for their cavalry both â€Å"Wind† and â€Å"Fire† are cavalry teams which mean their cavalry teams are fast as wind and deadly as fire. Wood† represents infantry which is steady as woods. Finally, â€Å"Mountain† is Shingen himself who is always stable and can not be moved by others. These four signs are exclusive for Shingen himself or the head of family. During last battle fought by Shingen’s son and alliance of Oda Nobunaga and Tokugawa Ieyasu, Kurosawa emphasized on these four sign heavily and tried to parallel different armies ’ action with the meaning of the signs. So we could actually feel the speed of the wind while Takeda Family’s cavalry was moving. The rows on rows of cavalry bewitching the world with noble horsemanship, the brilliant ensigns in their primary colors representing the different noble houses, the incomparable swiftness of the warriors in their movements and their swordplay, the peremptory long-distance shouts, the precision of the gunfire, the instantaneous obedience of the foot soldiers to their commanders: all bespeak the beauty, glory, and efficiency of an elegant warfare, even in defeat. â€Å"(Manheim)The heavy emphasis on the signs also showed us steps one by one how Takeda Family was defeated. Because the strong connection between these signs with the Takeda Family, while the Kagemusha found the flag with those 4 signs in the water we immediately understand Takeda Family was defeated totally with nothing left. One other great scene was when most of Takeda family’s army was defeated by enemy’s gunmen, the wound soldiers and horses lying on the ground struggled to die. â€Å"In Kagemusha he adds the very effective shots of dying horses to be a more absolute statement of wars absurdity than any death of the warrior could effect. (Manheim) The way he filmed the horses in silent slow motion was just terrific. It was a real pain to watch this part of the movie. The movement of the horses dying was so real and made u think if they actually wounded those horses during the making of the film or not. Unfortunately I wasn’t able to find any information regarding the condition of those horses but I hope they were doing fine after filming. In Kagemusha, we could f ind many different aspects of humanity and values. As I thoroughly watch the movie, many questions came into my mind. What’s the importance of selflessness? How could Kagemusha adapt his values and believes as Shingen’s? Those are pretty critical questions but Kurosawa seemed to reveals his answers in the film. â€Å"In his autobiography, Kurosawa remarks, â€Å"The Japanese see self-assertion as immoral and self-sacrifice as the sensible course to take in life†Ã¢â‚¬ (P203 Malpezzi) It was the power of traditional Japanese’s value and Bushido spirit to create a successful Kagemusha. In the beginning of the movie we could clearly identify the character of the thief who was selfish and rude. After the death of Shingen, we quickly discovered the sympathy inside the thief’s heart. He had a choice to just be himself instead of Shingen’s Kagemusha but he still chose to because he simply didn’t want enemies’ spies to find out the death of Shingen which might lead to the destruction of Takeda Family. Shingen’s brother, Nobukado had guide the Kagemusha fairly well through out those 2 years of period. He taught the thief every behavior of Shingen and he did praise the thief’s reaction if he did a good job on response emergency situations. The film makes us question: Is this heroic gesture still part of the act? Where does it come from, this apparent greatness of soul that finally requires in a counterfeit role an authentic death? Kurosawa implies that it issues from the depths of human nature itself. But if so, as the film makes clear, it hardly arises naturally. † (Cowan) Despite the traditional Japanese values, through intensive training and the influence of the environment, the thief was willing to give up his own values and become Shingen’s Kagemusha. Nobukado himself can understand what a Kagemusha feels as he is usually Shingen’s pervious Kagemusha. â€Å"For Nobukado the needs of society transcend those of the individual. Clearly he achieved oneness with the role he played, identity with his brotherhood; he assets, â€Å"The shadow of a man can never desert that man. † (P203 Malpezzi) Nobukado was basically nothing after his brother’s death. He has been his brother’s Kagemusha for so long that he has lost his own identity. Sadly, exactly same thing happened to the thief. People of Takeda Family discarded him like trash after his cover was blown and even soldiers threw rocks at him. And he still fought for Takeda family to the end without regret. The film showed us the power of tradition, culture and environment also makes people wonder what their own self identities are. I personally had a great pleasure watching this film since I do have the knowledge of Japanese history and I am very interested in watching Asian historical movies. The version I watched was with Chinese subtitle which took me a while to translate character’s name into English. My heart was pounding several times while watching this movie and those scenes were just beautifully done including Kurosawa showed a vast number of cavalry, the Kagemusha was kicked out of the family with soldiers throwing rocks on him and of course the ending scene. There aren’t many movies I could watch till all the credits of the films are played and the DVD is actually in the stop position. This film is something that would make you think about what’s important in your life and how do you identify yourself in different situation. It really took me a while to digest this beautiful work. I highly recommend anyone who hasn’t watch it yet to go ahead do so. But I do suggest that the more knowledge of Japanese culture and history you acquire the more joy you would get out of this film. Work Cited 1. Cowan, Louise The Necessity of the Classics.. Intercollegiate Review, Fall2001, Vol. 37 Issue 1, p3, 9p, 1bw 2. Malpezzi, Frances M. ; Clements, William M. The Double and the Theme of Selflessness in Kagemusha.. Literature Film Quarterly, 1989, Vol. 17 Issue 3, p202, 5p 3. Manheim, Michael The Function of Battle Imagery in Kurosawas Histories and the Henry V Films; Literature Film Quarterly, 1994; 22 (2): 129-35. (journal article)

Holiday Shopping Safety Tips

Holiday Shopping Safety Tips The holiday season is a time when people can become careless and vulnerable to theft and other holiday crimes. People are often in a rush buying gifts, decorating their homes, visiting friends or traveling. There is a big increase in the number of people that are out and about shopping at the malls and grocery stores, packing the parking lots, grabbing taxis, filling up the seats on rapid transit and waiting in lines at ATM machines. Late Nights Many stores extend hours late into the night. People head to the stores after work, then at closing time, you see them emerging with the dazed eyes of sleepwalkers. Amazingly, then the mall parking lots empty out in record time and within minutes become deserted. Without fail, there are always a handful of people wandering the lots alone, looking for where they parked their cars or digging through handfuls of shopping bags searching for their lost car keys. To normal, law-abiding people, all of this kind of holiday hoopla and pressure is just part of the festive mood of the season. And all the gaiety, unfortunately, also tends to cause people to let their innate sense of caution temporarily fall by the wayside. Why Thieves Love the Holiday Season All the hustle and bustle going on over the holidays gives thieves what they want, almost as much as an unlocked bank vault, and that is the opportunity to become invisible. By being as nondescript as possible, they can move through big crowds of rushed and distracted people without anyone noticing them. They can pickpocket and shoplift and when their victims realize that they have been robbed, they will have no idea who did it.   In most communities, the police work additional hours during November and December. They are kept busy the increase in traffic accidents, home fires, bar fights, and family disputes. Also, during the month of December, more people die of natural causes than any other time of the year. Police often have to change their regular routines and leave the nightly patrol through neighborhoods to answer emergency calls. Thieves Feed on Opportunities Thieves know that the police are overloaded during the holiday season and they take full advantage it. They thrive on the fact that the police and stores loss prevention staff have their hands full with amateur thieves who are hauled to jail for trying to steal from the electronics departments or waiting for the parents of pre-teens who pocketed the latest video game. In the meantime, the professional thieves are busy breaking into cars in the parking lots to steal gifts, cell phones, and electronics, or stalking and robbing or scamming the people who are alone. Some thieves prefer burglarizing homes. They spend their time walking neighborhoods, looking for houses that appear that the homeowners are away. Darkened homes nestled between neighbors with front yards bursting with holiday lights will draw their attention. Having the kids off from school is another concern because of the number of unsupervised teens hanging around without anything to do. Homes within neighborhoods are broken in more times by young male teens that live in or near the neighborhood. They often choose a home and then hang out to see when the homeowners leave each day. They might be so brazen and ring the doorbell, then pretend to try to sell something if anyone answers. How to Keep From Becoming a Holiday Crime Victim The following tips can help you be more careful, prepared and aware during the holiday season. Try to shop during the day, but if you do shop at night, do not do it alone.Dress casually and comfortably.Avoid wearing expensive jewelry.Do not carry a purse or wallet, if possible. Consider bringing a security travel pouch instead.Always carry your drivers license or identification along with necessary cash, checks and/or a credit card you expect to use.Recognize when you are rushed, distracted and stressed out, and stay alert to what is going on around you.Avoid carrying large amounts of cash.Pay for purchases with a check or credit card when possible.Keep cash in your front pocket.If you discover that a credit card is missing, notify the credit card company as soon as possible. Dont assume that you misplaced it and will find it later.Keep a record of all of your credit card numbers in a safe place at home.Be extra careful if you do carry a wallet or purse. They are the prime targets of criminals in crowded shopping areas, terminals, bus stops, on buses and other rapid transit.Av oid overloading yourself with packages. It is important to have clear visibility and freedom of motion if you are approached. Beware of strangers approaching you for any reason. At this time of year, con-artists may try various methods of distracting you, including working in teams, with the intention of taking your money or belongings.

Mega events on their effct Essay Example | Topics and Well Written Essays - 1000 words

Mega events on their effct - Essay Example This work will take into consideration the Muslim event of Hajj as the central theme of discussion and aim to find the effect of Hajj on tourism industry in the region where this pilgrimage occurs annually. Literature suggests further research in the area of consumer behaviour in mega events tourism (Jago, 1997: 113). On the basis of this, it is important to understand the behaviour of those who attend such mega events. Value perceptions have been approached in mega events (Doukas, 2007: 62). However, further research is required to better understand religious mega events attendees’ behaviour, and particularly, value perceptions and place attachment. As far as the research gap is concerned, academic research to highlight the importance of place attachment regarding the holy places of Saudi Arabia is scarce. It is well-known that religion can contribute significantly to place attachment and this attachment is learned through performing rituals and visiting places (Mazumdar, & Mazumdar, 2004: 385-397.). Muslims from all over the world gather together at the holy cities of Saudi Arabia for performing rituals and visiting their sacred places; an act that contributes to their place attachment. It should be understood that place attachment in this case is different from others, since religious emotions are involved in this case. Therefore, place attachment serves additional purpose in this case. If tourists have a purpose of visit, other than entertainment, the behaviour and choices may differ. Since Muslims visit Saudi Arabia due to their religious beliefs, they have a special kind of relationship with this place. Research should be directed towards revealing the differences in behaviour of people if they have a place attachment different from the normal ones. Additionally, an analysis of the perceived value of this form of tourism is an area that has

Ethical Violations Coursework Example | Topics and Well Written Essays - 250 words

Ethical Violations - Coursework Example According to the leader, the role was more suitable for ladies than for men and so instead of promoting the employee to take up the position, he employed a new person to take up the position. This was immediately identified as ethical violation because the labor laws of the country frowns on discrimination of any type (Johnson, 2012). The consequence of the violation on the leader who committed the violation was that he had to personally face a series of legal suits. This is because the employee involved suited the company and as the leader, the one who violated the ethics had to take off precious hours off his work schedule to attend to the court. All in all, it would be stated that accountability becomes deeply affected when such violations occur. This is because in the present circumstance, it became highly difficult for other employees of the company to trust the credibility of the leader to ensure fairness. The workforce also came to adopt a notion that the worker had taken issues of accountability into his own hands and so the larger workforce could not trust his credibility to be accountable (Wade et al, 2009) Wade, N. G., Worthington, E. L., Jr., & Haake, S. (2009). Comparison of explicit forgiveness interventions with an alternative treatment: A randomized clinical trial. Journal of Counseling & Development, 87(2),

Business Past Paper Essay Example for Free

Business Past Paper Essay E of the following topics and write it in the space provided. (i) The changing role of women in the family (ii) The involvement of young people in organized sports Topic:_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ 1. (a) State TWO reasons why a researcher would research the topic which you have stated above. (2 marks) (b) Suggest ONE objective on which a researcher may focus in doing a study on the topic you chose. (2 marks) (c) Based on the objective you suggested in 1 (b), write ONE research question. (2 marks) (d) State ONE appropriate method that may be used to collect data on the topic you chose. (1 mark) (e) Outline why a researcher should use the method you stated in 1 (d) above. (2 marks) Total 9 marks 2. (a) For the topic you have chosen, suggest TWO variables which a researcher may investigate. (2 marks) (b) Identify TWO groups from which a researcher may select a sample to get information on the topic you chose. (2 marks) (c) State ONE method of choosing a sample from ONE of the groups you identified in 2 (b) above. (1 mark) (d) Briefly describe the method you suggested in 2 (c). (2 marks) Total 7 marks 3. (a) Suggest TWO ways to display the data that may be collected on the topic you choose. (2 marks) (b) Explain briefly why the data should be displayed in the ways you suggested in 3 (a). (2 marks) (c) Name TWO statistical measures that a researcher may use to determine how numerical data, such as scores obtained in a study, are related. (2 marks) Total 6 marks Use the information in the passage below to answer questions 4 and 5. ALCOHOL AND FAMILY LIFE In a recent study done on the effects of alcohol on family life, the heads of fifty (50) low income households responded. The following information was obtained and analyzed. 30% of the respondents stated that alcohol consumption deprives some families from satisfying their basic needs, 60% indicated that it is a cause for domestic violence in the home while 10% claimed that it prevented family members from enjoying planned leisure activities. These findings have caused concern for many community groups. Leaders of these groups have indicated their desire to find some solutions to these concerns from the local authorities in their communities. 4. (a) (i) Display the findings obtained in this survey in a pie-graph in the space provided below. (4 marks) (ii) Write ONE statement about the data you displayed in the pie-graph. (2 marks) (b) State ONE characteristic of the sample used in this survey. (1 mark) (c) Name ONE research method that the researcher may have used to collect information. (1 mark) (d) Write ONE question that may be included in the research method you named in 4 (c). (1 mark) Total 9 marks 5. (a) Based on the data provided in the survey, write ONE research question. (2 marks) (b) Based on the findings you displayed in 4 (a) (i), suggest ONE recommendation that may be helpful to the community leaders. (1 mark) (c) State ONE change you would make if you were asked to conduct the study. (1 mark) Total 4 marks

Progressive Discipline Essay -- essays research papers

Independent Contributor Each Independent Contributor is accountable for reaching established performance objectives, and will be evaluated and reviewed on an ongoing basis. When an Independent Contributor’s performance falls short of his/her expected objectives, behaviors, or skills, a Performance Improvement Plan will be initiated immediately. During the implementation of the performance improvement plan, written documentation of discussions, counseling, and termination warnings will be maintained by the department manager and Human Resources; with copies given to the Independent Contributor. However, termination, if warranted, may occur at any time even if an employee has not been subject to or completed the Performance Improvement Plan. A review period will be specified in the Performance Improvement Plan. The length of this period depends on the type and nature of the performance deficiencies involved. If the Independent Contributor fails to meet minimum performance standards or shows unsatisfactory progress during the review period, or subsequently, disciplinary action including termination will take place. When an Independent Contributor does not successfully complete a review period within the Performance Improvement Plan, termination will result. Termination may still occur at any time during the review period. In addition, immediate termination may result for flagrant conduct such as, but not limited to, insubordination, poor performance, misconduct, or unethical behavior. If circumstances warrant, an Independent Contributor may be terminated without notice. IT Technician - Union Employee The union is committed to fair and effective policy through collective bargaining to maintain the safety and good health of our membership. Therefore this progressive disciple policy which was established by the company and the union; is being put into place to establish rules pertaining to IT technician conduct and performance so that all IT technician personnel can conduct themselves accordingly. These rules are not intended to restrict the IT technician’s legal rights; however they are being established to help IT technicians’ work together according to established company standards. The IT technician’s supervisor will keep him/her informed of all company rules and any changes that may occur. It is company policy that IT technician s will be given sufficien... ...eriod is up the employee will be terminated. Sales reps must comply with the standards of behavior set forth by the company in all aspects of their job. The use of company resources, including computer systems, telephones, electronic mail and internet services for personal use may occasionally take place, provided that such use is within the company’s Policy. However excessive use will result in disciplinary actions as appropriate. Conclusion These polices are all similar as they in force company policy, performance and ethical behavior. All policies are written and identify the variety of disciplinary actions that may be imposed in a progressive manner. The progressive discipline polices above are written with the intent of promoting a productive work environment. They are different in that the independent contributor focuses on accountably of established performance goals. Where as the IT technician focuses on improving job performance, and the overseas sales rep deals with meeting sales figures and corrupt activities. Bohlander, G., and Snell, S., (2004). Managing Human Resources. South-Western College Publishing / Thomson Learning. http://pmareintranet/intranet/empman.stm

Analysis of Salt in India

Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-1 Course : Integrated Marketing Communication L: 3 Hrs. , T : 1 Hr. , Per Week Total Credits: 7 Objectives: The objective of this course is to provide the students with knowhow about Marketing Communication, Integration concepts, Media planning and buying concepts. Learning this course would equip the students in building there career in advertising and media planning. Unit I: Introduction to Marketing Communication Concept; Functional areas of Marketing Communications; How does marketing communication work.Concept of brand-customer touch points. Unit II: Concept of Integrated Marketing Communication planning process-identifying target audience, analyzing SWOT, determining marketing communication objectives, developing strategies and tactics, setting the budget and evaluating effectiveness. Concept of internal marketing. Unit III: Creative Concept and Messages; the message strategy brief, the creative process, Unit IV: Message Execution; Message storytelling, tone and style, copy writing, message consistency, the consistency triangle. Unit V :Media planning, media classification, media strengths and weaknesses, Audience management and measurement, out of home media, product placement. Unit VI: Media targeting, media profiles, CDI-BDI Determination, calculating reach and frequency, GRP and TRP concept and calculation, IMC media mix, calculating media cost, media scheduling. Text Book: 1. Principles of Advertising and IMC: Duncan, Tom. – McGraw Hill. Reference Books: 1. Integrated Marketing Communications: Pickton, D. and Broderick, A. – Prentice Hall. 2. Using advertising and promotion to build brands: Blyth, J. –Pearson 3. Advertising management by Jethwaney: Pub by Oxford. . Building the Indian Brand: Kapoor, MacMillan Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-2 Course : Brand Management L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: The objective of this course is to teach students the broad topic of brand equity and brand management. Learning this course would help them to understand the key issues in planning and evaluating brand strategies. The course covers theories, models and other tools which are used to make better branding decisions. Unit I:Brands and Brand Management: What is a Brand? Why do Brands Matter? Can anything be branded? What are the strongest Brands? Branding challenges and opportunities, Brand equity concept, Strategic Brand Management Process The Customer Based Brand equity: Brand Knowledge; Building a Strong Brand, Brand-Building Implications. Unit II: Brand Positioning: Identifying and Establishing Brand Positioning, Positioning Guidelines, Defining and Establishing Brand Values, Internal Branding. Choosing Brand Elements to Build Brand Equity: Criteria for Choosing the Brand Elements, Options and Tactic s for Brand Elements.Unit III: Designing Marketing Programs to Build Brand Equity: New Perspective on Marketing, Product Strategy, Pricing Strategy, Channel Strategy. Leveraging Secondary Brand Knowledge to Build Brand Equity: Conceptualizing the Leveraging Process, Company, Country of Origin and other Geographic Areas, Channels of Distribution, Co- branding, Licensing, Celebrity endorsement, Sporting, Cultural, or Others Events, Third Party Sources. Unit IV: Developing a Brand Equity Measurement and Management System: The Brand Value Chain, Designing Brand Tracking Studies, Establishing a Brand Equity Management System.Measuring Sources of Brand Equity: Qualitative Research Techniques, Quantitative Research Techniques; Measuring Outcomes of Brands Equity: Capturing Market Performance, Comparative Methods, Holistic Methods. Unit V: Designing and Implementing Branding Strategies: The Brand-Product Matrix, Brand Hierarchy, Designing a Branding Strategy. Introducing and Naming New Prod ucts and Brand Extensions: New Products and Brand Extensions, Advantages of Extensions, Disadvantages of Brand Extensions, Understanding How Consumers Evaluate Brand Extensions, Evaluating Brand Extension Opportunities.Unit VI: Managing Brands over Time: Reinforcing Brands, Revitalizing Brands, Adjustments to the Brand Portfolio. Managing Brands over Geographic Boundaries and Market Segments: Rationale for Going International, Advantages of Global Marketing Programs, Disadvantages of Global Marketing Programs, Standardization versus Customization, Global Brand Strategy, Building Global Customer – Based Brand Equity Text Book: 1. Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Kevin L. Keller, Pearson Education.Reference Books: 1. Brand Positioning: Strategies for competitive Advantage: Sengupta, Tata McGraw-Hill. 2. Strategic Brand Management by Richard Elliot:   Larry Percy, Oxford University Press, India. 3. Managing Brand Equity by Aaker D: Fr ee Press. 4. The New Strategic Brand Management: Jean-Noel Kapferer, Kogan Page. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-3Course : Retail Management L: 3 Hrs. , T : 1 Hr. , Per WeekTotal Credits: 7 Objectives:The subject is designed to understand the Retailing of Products and Services, the role of Retail in Economy and the various issues related to Retail like Infrastructure, Merchandising, Store Operations, etc. Unit I: Introduction: Retail in India, Size of Retail in India, Key Sectors, FDI in Retail, Challenges to Retail Development, Evaluation of Retail formats, Theories of Retail Development, Concept of Life Cycle in Retail, Business Models in Retail, Services Retail, India Specific Retail Models, Concept of Internationalization, Determining Market Entry, Retail in Asia.Unit II: Strategy & Planning: The need for Studying consumer behavior, Factors influencing the retail shopper, Customer Decision Making process, ma rket Research, Retail Strategy, Concept of Business Model, Growth Strategy, Retail Value Chain, Ethics in Retailing, Types of Retail Locations, Stepin in choosing location, Methods of evaluating trade area, Retail Franchising, Types of franchising, Advantages 7 Disadvantages of Franchising, Franchising in India, Legal Issues. Unit III:Merchandise Management: Factors affecting Buying decisions, The merchandiser’s role and responsibility, Buyer role and responsibility, Function of buying for different types of organizations, Buying for a single / independent store, Concept of lifestyle merchandising, Implications of Merchandise planning, Process of Merchandise planning, Technology tools for merchandise planning, Methods of Procurement, Sourcing, Age of Global Sourcing, Retailing pricing & evaluating Merchandise performance.Unit IV: Managing Retail: Private Labels, Need and Evolution of Private Labels, Process of Creation, Category Management, Reasons for Emergence of Category M anagement, Components of Category Management, Category Management Business Process, Drawbacks of Category Management, Store Operations & Profitability, Key components in Retail Operations, Retail Economics, The 5Ss of Retail Operations.Unit V: Creating and Sustaining Value: Store Design & Visual Merchandising, Concept & Principles of Store Design, Elements of Store Design, Visual Merchandising, Servicing the Retail Customer Measuring gaps in service Gathering Customer Information & Enhancing Loyalty CRM, Personal Selling, Retail Selling process. Unit VI:Marketing & Technology: Retail marketing & Branding, Retail Marketing Mix, The STP approach, Retail Image, Retail Communication Mix, Concept of Branding, Retail Management Information Systems, Unique Needs of Technology in Retail, Need for Product identification, Importance of IT in retailing, Factors affecting use of technology, Applications of Technology, Internet Retailing, Supply Chain Management, Concept, Need & Evolution, SCM F ramework, Integration of SC, Innovations in Supply Chain, Collaborative Planning Forecasting & Replenishment (CPFR).Text Book: 1. Retail Management, 3rd Edition: Swapna Pradhan, McGraw Hills Publications, Reference Books: 1. Managing Retailing: Sinha Uniyal, Oxford Publications 2. Retail Management: A Global Perspective, – Singh, Dr. Harjit, S. Chand Publications Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-4Course : Sales and Distribution Management L: 3 Hrs. , T : 1 Hr. , Per WeekTotal Credits: 7 Objectives:The objective of the course is to familiarize the student with the sales operations and sales management functions and distribution management. Endeavor is to provide both theoretical inputs and applications of practical aspects. Unit I: Introduction to sales management, building selling skills and selling strategies, understanding the sales process. Unit II: Purpose, Setting up a sales organization, Basic types of sales organization. Managing sales territory, Managing sales quota Unit III:Recruiting and selecting sales personnel, determining the kind of salespeople, determining size of the sales force; Training salespeople: Developing and conducting sales training programmes, Defining training objectives, deciding training content, selecting training method. Unit III: Designing and administrating compensation plans, Types of compensation plans and requirements of a good compensation plan; Motivating salespeople: Meaning, Need gratification and motivation, Interdependence and motivation, Motivation and leadership. Unit IV:Supervising and evaluating salespeople-Setting standards of performance, Quantitative and qualitative performance criteria, Controlling salespeople through supervision. Unit V: Introduction to channel management. Distribution channel strategies. Designing Customer Oriented Marketing Channels. Unit VI: Managing Channel member behavior: Channel relationships, control, positi oning and conflict. Managing International Channels of Distribution. Text Book: 1. Sales & Distribution Management: by Tapan Panda –publisher, Oxford Publication. Reference Books: 1.Sales Management: Chunawalls, S A, Himalaya Publishing House 2. Sales Management: Pradip Kumar Mallik, Oxford Publication 3. Physical Distribution Management: Kulkarni, M V, Everest Publishing House 4. Marketing Management: V S Ramaswami& S Namkumari, Macmillan India Ltd 5. Sales & Distribution Management: by Krishna K Harvadkar -publisher: McGraw Hill. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-5Course : Services Marketing L: 3 Hrs. , T : 1 Hr. , Per WeekTotal Credits: 7 Objectives:The objective of the course is to help students gain knowledge and skills in dealing with marketing of services. To accomplish this, the student will be exposed to a series of cases, which demand commitment from him/her. The course includes the services marke ting concepts, characteristics, challenges and strategies, consumer behavior to services, employees’ and customers’ roles in service delivery, managing demand and supply, and the design and development of effective service system. Unit I: Introduction to Services: What are services? Why services marketing?Characteristics of services, challenges in services marketing. Services marketing mix. Unit II: Consumer Behavior in Services: Search, Experience, and Credence properties Customer choice, Consumer experience, Postexperience evaluation, Customer Expectations in Services – Meaning and types of service expectations, Factors that influence customer expectations of services, Issues involving customer service expectations. Unit III: Customer Perceptions in Services: Customer perceptions, Customer satisfaction, Service quality, the gaps model of service quality.Service encounter, Service Recovery – The impact of service failure and recovery, how customer respon d to service failure, Customers’ recovery expectations, services recovery strategies. Unit IV: Service Development and Design: New service development, Service blueprinting, Customer Defined Service Standards – Factors necessary for appropriate service standards, Types of customer-defined standards. Physical Evidence and the Servicescape – Physical evidence, Types of Servicescape, Strategic roles of the Servicescape.Unit V: Employees’ Role in Service Delivery: Service culture, the critical importance of service employees. Customers Role in Service Delivery: The importance of Customers in service delivery, Customers’ role, Strategies for enhancing customer participation Unit VI: Managing Demand and Capacity: The underlying issue: Lack of Inventory capability, Demand pattern, Strategies for matching capacity and demand, waiting line strategies, Pricings of services – Approaches to pricing services, Pricing strategies. Text Book . Services Mark eting: Govind Apte, Oxford University Press Reference Books: 1. Services Marketing: Valarie A Zeithaml, Dwayne D Gremler et al, Tata McGraw-Hill 2. Services Marketing: Harsh Verma, Pearson 3. Services Marketing: Vinnie Jauhari, Oxford University Press 4. Services Marketing: Rajendra Nargundkar, Tata McGraw-Hill 5. Services Marketing: K. Rama Mohana Rao, Pearson Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-6Course : Rural MarketingL: 3 Hrs. , T : 1 Hr. , Per WeekTotal Credits: 7 Objectives: A complete understanding of rural market environment and rural economy, rural marketing strategy, future prospects and understanding Government policy measures for developing Agricultural marketing Unit I: The Rural Economy: The economic scenario in rural India – the transition of rural economy – the Rural economic structure – the rural infrastructure – Rural marketing environment – the Role of Government in the development of Agricultural marketing Unit II:Rural Consumer Buying Behavior: Characteristics of rural consumer – Factors affecting consumer behavior –Consumer buying process – Opinion leadership process – Brand management in rural market Unit III: Rural Market Research: Need and importance: Primary Data collection and interpretation – Field procedures and rural realities P. R. A. Technique. Unit IV: Targeting, Segmentation and Positioning in Rural Market: Basis of segmentation – Selecting and targeting segment – Positioning decision – Rural marketing initiative by Corporate Sector Unit V:Rural Marketing Strategy: Product Strategy – Pricing strategy – Distribution strategy – Communication strategy, Marketing of Agri- inputs-Seeds, Fertilizers, Pesticides and Tractors. Unit VI: Innovation in Rural Marketing and Financial services: Innovation in Rural Marketing: E-Rural marketing – Organized re tailing – Cooperative marketing Financial services: An overview of financial services – Sources of Credit – Innovative credit delivery system like Kisan credit card – Micro finance – Chit funds – Cooperative credit – Crop insurance Text book 1.The Rural Marketing: by Pradip kashyap & Siddhatha Raut (Publisher: Biztantra) Reference Books: 1. Rural Marketing: By Balram Dogra & Karminder Chuman (Publisher: Tata McGraw Hill Edu Pvt Ltd) 2. Introduction to Rural Marketing: By R. Krishnamoorthy (Publisher: Himalaya Publishing House) 3. Rural Marketing Text and Cases: By U C Mathur (Publisher: Excel Books) 4. Rural Marketing: by R V Bedi & M V Bedi (Publisher: Himalaya Publishing House) Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-7 Course : Consumer Behaviour & Marketing Research L:3 Hrs. T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course is designed as an over view of the Consumer Behaviour and its image in Marketing Management. The course will cover the evolution of Consumer Research, Individual determination of Consumer behaviour, Influence and Decision Making of the market king. The objective of this course is to give exposure in practice of the Consumerism in modern marketing and that will allow you to develop your own frame work for understanding the behavior of consumer.Unit I: Consumer Behaviour- An Overview: Introduction, Meaning, Definition, Scope, Relevance of Consumer Behaviour, Development of Consumer Behaviour study, Growth of Consumer Research, Consumer Behaviour and Marketing Management; Consumer Decision Making, Trends in Consumer Behaviour. Unit II: Consumer Modelling: Models of Consumer Behaviour, Haward Sheth Model of Buying Behaviour, The NICOSIA Model, The ENGEL-KOLLAT-BLACKWELL Model, WEBSTAR AND WIND MODEL of Organizational Buying Behaviour. Unit III:Individual Determination of Consumer Behaviour: Consumer Perceptio n, Internal & External Factors, The Perceptual Process, Consumer Imagery and Marketing Implication; Learning- Definition, Elements and Process of Learning, Types of Learning Processes, Classical Conditioning, Consumer Memory, Observational Learning or Modeling, Low Involvement Theory. Unit IV: Consumer Decision Making: Consumer Decision Making- Meaning, Views, Types of Decision Making in buying, Process of Decision Making, Consumer Information Processing, Models of Consumer Decision Making; Types ofHousehold, Household Life Cycle, A Model of Household Decision Making. Unit V: Consumer Research: Consumer Research Paradigms, Consumer Research Process- Developing Research Objectives, Collecting Secondary Data, Designing Primary Research, Data Analysis and Reporting Research Finding, Conducting the Research study. Unit VI: Advertising & Media Research: Importance of Advertising, Need for Advertising Research, Media Research, Copy testing Advertising Research Studies in India, Evaluation of Advertising Research, Ethics in Consumer Research.Text Book 1. Consumer Behaviour In Indian Perspective, Text and Cases: Suja R. Nair, Himalaya Publishing House Reference Books: 1. Consumer Behaviour In Indian Context: P. C. Jain & Monika Bhatt, Sultan Chand, New Delhi 2. Consumer Behaviour: Leon & Kannuk, Prentice- Hall of India LTd, New Delhi. 3. Marketing Research: Beri, McGraw-Hill Education Private Ltd, New Delhi. 4. Consumer Behaviour: Ramanuj Majumdar, PHI Learning Private Ltd, New Delhi 5. Consumer Behaviour: Hoyer Maclnnis Dasgupta, Biztantra- New Delhi.Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT601-8 Course : Customer Relationship Management L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: The purpose of this course is to make the students understand the organizational need, benefits and process of creating Long-term value for individual customers. It aims to develop an understanding of wha t CRM means to businesses, plus why and the how of putting a CRM Program into action. Unit I :Customer Relationship Management- Basic Concepts: Key Customers, Considerations to Decide the Key Customers, Strategies for Key Customers, Segmentation, Campaign Management, Single Customer View, Cross-Selling and Up-Selling, Multi-channels, Operational and Analytical CRM, Case-Study. Unit II: Planning for CRM: Building Customer Centricity, Setting CRM Objectives, Defining Data Requirements, Planning Desired Outputs, Relevant Issues while planning outputs, Elements in CRM Plan, Relevant Issues in the CRM Plan, Case Study.Unit III: CRM Strategy: Strategic Orientation for CRM, Extending the Concepts of Relationships, Technology Orientation, Strategic Framework for CRM, Planning for Success, Change Management, Case Study. Unit IV: CRM Implementation: Preparing for CRM Implementation, Dimensions and Technology Issues in CRM Implementation, Steps in CRM Implementation, Expected Benefits, Choosin g Right CRM Implementation Approach, CRM Implementation-Best Practices, Case Study. Unit V:Role of IT and eCRM: CRM Strategy and Technology, Steps in Preparing the IT Systems for CRM, Using IT Systems for Better CRM, Issues for Consideration in CRM Tool Selection, Tools for CRM, Basic Concepts for eCRM, Benefits of eCRM, Steps in eCRM, Success Factors in eCRM, Establishing Customer Relationships on the Internet, Case Studies. Unit VI: CRM in Practices: CRM in Manufacturing, CRM in Insurance, CRM in Airlines, CRM in Hotels and CRM in Telecom. Text Book: 1. Customer Relationships Management: Kaushik Mukherjee, Prentice Hall of India. Reference Books: 1.The CRM Handbook: Jill Dyche, Vikas Publishing House. 2. Customer Relationships Management: William, G. Zikmund, Raymund McLeod Jr. and Faye W. Gilbert, Wiley. 3. CRM-Essential Customer Strategies for the 21st Century: Paul Greenberge, Pearson Education. 4. Customer Relationship Management: Mohammed, H. Peeru and a Sagadevan, Vikas Publ ishing House. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-1 Course : Corporate Taxation L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives:This course aims to provide a strong conceptual foundation in corporate taxation & exhaustic analysis on calculations of Income from Business & Profession, VAT, Service Tax, Central Excise Laws, Custom Laws & Filing of Returns. Unit I: Definition of Income & Assessee: Previous year, Assessment year, Gross total income, Total taxable income, Residential status, Agricultural income. Unit II: Income from Business & Profession and Income from capital gains in relation to corporates Unit III: Income exempt from tax & Assessment: Deductions. Set off & Carry forward of losses, TDS, Self-assessment tax, Filing of return.Unit IV: Central Excise Laws &Customs Laws: Basis of chargeability of duties of central excise- goods, Manufacture, Classification and valuation of excisable goods- specific issues and case studies; Nature of customs duty, Types of customs duty, Classification for Customs and rate of duty, Valuation for customs duty, Provisions regarding baggage. Unit V: VAT: concept, Applicability, Procedures involved and implications of the VAT, Introduction to CST. Unit VI: Service Tax: Provisions of law and procedures; Various Services covered under Service Tax. Reference Books: 1.Direct Taxes: Ahuja, G. K. & Gupta, Ravi, Bharat Law House. 2. Indirect Taxes : Datey V. S. , Taxmann Publications, New Delhi 3. Direct Taxes Law & Practice: Bhagwati Prasad, WishwaPrakashan. 4. Income Tax, Bombay: Kanga, J. B. and Palkhivala, N. A. , N. M. Tripathi. 5. Direct Taxes Law and Practice: Singhania V. K. , SinghaniaKapil, Singhania Monica, Taxmann Publications, New Delhi. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-2 Course : Security Analysis & Portfolio Management L:3 Hrs. , T:1 Hrs. P:0 Hrs. , Per we ek Total Credits : 7 Objectives: This course aims to provide knowledge about security analysis & Portfolio Management. It covers various points such as, investments & its various avenues, analysis of capital market, various risk-return model, efficient market theory, & process of portfolio construction. It aims to provide the students of finance stream, the thumb rules of analyzing security market to reduce risk & enhance returns. To accomplish this, the student will be exposed to a series of cases, which demand commitment rom him/her. Unit I: Capital Markets: Overview of money markets, History of Indian capital markets, Capital market scams, Reforms in capital markets, Primary Markets – free pricing, book building, Private placements, Secondary Markets – Organization, membership, and management of stock exchanges, Listing, trading, clearing and settlement mechanism, Listing categories, BSE, NSE, measures to boost liquidity in the secondary market, reforms in secondary markets and its impact, Internet trading.Unit II: Investment scenario & Risk & Return analysis: Investor life cycle and investment goals, Investment options available and their comparison, investment constraints, Definition and Measures of return and risk – historical rates calculation, Expected rates, required rate of return, risk free rate of return, & measurement of risk in portfolio context Unit III:Efficient capital markets Hypothesis & capital Market Theory: Need, EMH – forms, tests and results, Implications of efficient capital markets; Random walk Hypothesis, Indian Markets and Efficiency, Capital Market theory – Background, risk free asset, Markowitz portfolio theory, the market portfolio; capital asset pricing Model, systematic and unsystematic risk, CML, SML; Arbitrage pricing theory – empirical test of APT, Stability of beta. Unit IV:Fundamental and Technical Analysis: Concept, & process of fundamental analysis , Economy analysis, sector anal ysis, company analysis;, Tools and techniques of fundamental analysis, business cycle and industry life cycle analysis. Analysis of growth companies, Concept of technical analysis, Assumptions, advantages and challenges; fundamental Vs. technical analysis, Tools and techniques for analysis; Dow theory, basic types of charts, Price patterns, Trendlines, moving averages and advanced technical tools. Unit V:Equity & Debt portfolio Management strategies, Optimum Portfolio Selection & Revision and Performance measurement: approaches to equity investment, passive & active styles, Equity style management, cross-border strategies, role of fixed income securities in a portfolio, & fixed income portfolio management strategies, Optimum Portfolio Selection & Revision –portfolio diversification, Optimal portfolio selection, portfolio revision& its techniques, transaction cost, portfolio monitoring & rebalancing, issues in portfolio rebalancing * selection & revision of equity portfolios, Performance measurement – Concept, Measures available–Treyner, Sharpe, Jensen, performance attribution analysis and Measuring market timing skills. Unit VI: Mutual funds and AMCs: concept, origin and growth of mutual funds, constitution & management of MFs – Sponsors, Trustees, AMCs, and custodians; Classification of mutual fund schemes, advantages and disadvantages in mutual fund schemes, NAV and pricing of mutual fund units; State of mutual funds in India. Text book 1. Investment Management-Security Analysis & Portfolio Management: by V. K. Bhalla, S. Chand.Reference Books: 1. Investment Analysis and Portfolio Management: by Prasanna Chandra, Tata McGraw Hill Publishers  1/E, 2002 2. Investment Science: David G. Luenberger, Oxford Univeristy Press. 3. Financial Management: R. P. Rustagi, Galgotia Publication House. 4. Investment: William Sharpe (PHI) 5. Security Analysis and Portfolio Management: V. A. Avadhani, Himalaya Publishing House Syllabus of Second Y ear (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-3 Course : International Financial Management L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives:This course aims to provide a strong conceptual foundation & exhaustic analysis on recent developments in the world monetary & financial system, & changing role of international financial managers in the volatile global forex markets. To accomplish this, the student will be exposed to a series of cases, which demand commitment form him/her. Unit I: Financial Management in global context: Role of Finance Manager in Global context, objectives of the firms and impact of risk, Constraints to maximization of value of firm, Exchange Rate Regimes, Emergence and Functions of IMF; Exchange Market; Exchange Dealers; RBI and Exchange Market; Exchange Rate System in India; Floating Vs. Fixed Exchange Rates. Unit II:Foreign Exchange Market Components And Activities: Defining Forex markets & the exc hange rates; Exchange Rate Mechanism, Quoting Foreign Exchange Rates- Spot Rate, Forward Rate, Cross rates and Problems from Exchange rate calculations, Forward contract, Hedging, Speculation, Arbitrage, Interest rate Arbitrage, Swaps-characteristics & uses, Indian Forward market. Unit III: Foreign Exchange Risk Exposure its & management: Meaning of exposure, Types, Causes of changes, Translation & Transaction Exposure, Economic & operational exposure- meaning & its impact on exporter & importer , Currency & interest rate risk, Country Risk management. Unit IV: Management of Long & Short term International financing: Concept of Foreign Investment – Direct & Portfolio, Commercial Borrowings, GDRs, ADRs, Euro Issues, ECBs, Syndicated Credit, Short term sources of finance for MNCs, International forfeiting, international leasing, Euro Currency market, Asian Currency Market; Petro – Dollar Market. Unit V:International Capital Budgeting & Capital structure of MNCs: Concept, Basic inputs for project evaluation, Problems associated with multinational capital budgeting, Evaluation of a project using various methods, International Cash management, Cost of Capital & International Financial Environment, theory of optimal capital structure, & the dilemma of finance manager. Unit VI: Multinational Tax Environment: Important types of taxes that MNCs face, tax treaties & tax heavens; Indian Tax environment: Incentives for earnings in Foreign exchange, double taxation relief, transfer pricing. Text Book: 1. International Financial Management: A. K. Seth, Galgotia Publishing Company. Reference Books: 1. International Financial Management: P. G. Apte, Tata Mcgraw–Hill 2. International Finance: Thomas J. O’Brien, Second edition, Oxford University Press. 3. International Financial Management: Sharan , Prentice–Hall 4.Multinational Financial Management: Shapiro ,Prentice–Hall Syllabus of Second Year (Semester III/IV), MBA (Master of Busine ss Administration) Course Code : MBT602-4 Course : Financial Risk Management L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course aims to provide a strong conceptual foundation about risk management, future & Option markets, Swaps, Insurance etc. It gives an exhaustic analysis on recent developments in the future & option market & how to calculate VAR. To accomplish this, the student will be exposed to a series of cases, which demand commitment form him/her. Unit I:Introduction to Risk Management: The meaning of risk, How risk is managed, Limitations of Risk Management, Corporate Risk Management, Approaches to Risk Management, The Process of Risk Management, Techniques of Risk Management. Unit II: Mechanics of the Futures Market: Meaning and Definition, Types of futures, Mechanism of the Futures Market, Motives behind using Futures, Stock and Index Futures, Currency Futures, Interest rate Futures, Commodity Futures. Unit III: Options: Concept of Option s, American and European Options, Option pricing models, Exotic Options Unit IV: Financial Swaps: The Concept of Swaps, Interest rate swaps, Currency swaps, Pricing of Swaps. Unit V: Value at Risk: The Concept of VaR, How VaR is calculated, Uses and limitations of VaR. Unit VI:Introduction to Insurance – Life and Non-Life: Meaning and Nature of Insurance, Classification of Insurance, Elements of an Insurance Contract, various types of Life and Non-Life Insurance. Text Book: Options, Futures & Other derivatives: by John C. Hull, Pearson. Reference Books: 1. Financial Management: Theory Concepts & Problems by Dr. R. P. Rustagi,Taxmann. 2. Financial Management: by Rajiv Shrivastava and Anil Mishra, Oxford Publications. 3. Insurance & Risk Management: Dr. P. K. Gupta, Himalaya Publishing House Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-5 Course : Project Planning & Financing And Mergers & Acquisitions L:3 Hrs. , T:1 Hrs . , P:0 Hrs. , Per week Total Credits : 7 Objectives:This course is divided into two parts the first part aims to study all about project management, Idea generation, Evaluation of the project, Loan documentation etc. The second part analyze & gives an in-depth explanation of the concepts, processes, issues & pitfalls involved in M & As & corporate restructuring using a lucid style. To accomplish this, the student will be exposed to a series of cases, which demand commitment form him/her. Unit I: Introduction to Project Management: (a)Planning: Generation & Screening of project ideas, Market & Demand Analysis, Technical Analysis , Financial estimates & projections (b) Sources of Financing – Term Loan, Venture Capital, Private Equity, Debentures, Shares, etc.. Unit II:Evaluating the Project: Nature and significance, techniques of evaluation –Pay Back Method, Accounting rate of return, Net Present Value and profitability index. Risks attached to the project (A review of project risks identification, allocation, and management). Unit III: Project Report and Lender’s Analysis: Components, Details of the company, its promoters, project, finances required, profitability, etc.. ; Loan Documentation – Appraisal of term loans by Financial Institutions. Basic components of project finance; Financing of small scale industry – Meaning, importance, growth of SSIs, Special financing needs and sources, issues & implications. Unit IV:Mergers & Acquisitions:Forms of Corporate Restructuring, Different forms of M&A, M&A Process, Participants in the M&A Process, Post closing Integration, Due Diligence, Reasons for failure of M&A. Unit V: Methods of Valuation of Firms: Various approaches to Valuation, Role of Valuation, DCF Model, Equity Valuation Model, Firm Valuation Model. Unit VI: Takeover Defenses: Friendly vs. Hostile Takeovers, Takeover defenses, Preventive Anti-takeover measures, Corporate Charter amendments, Golden Parachute, Active Anti -takeover defenses, Regulation of Takeovers in India. Text Books: 1. Project Planning Analysis, Selection, Implementation and Review: Prasanna Chandra, TMH 2. Financial Management – Theory Concepts & Problems: Dr. R. P. Rustagi,Taxmann.Reference Books: 1. Project Management and Control: Narendra Singh, Himalaya Publishing House 2. Financial Management: Rajiv Shrivastava and Anil Mishra, Oxford Publications. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-6 Course : Indian Banking and Financial System L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course analysis & discusses the new challenges & new initiatives of banks & their unique role in the economy. To accomplish this, the student will be exposed to a series of cases, which demand commitment form him/her.The course includes the fundamentals of Banking, Commercial Banks & their role, NBFC’s, & Management of Asset Liability Managem ent. Unit I: Indian Financial System: Financial Intermediation, Introduction to Indian Banking System, Regulatory Framework, Sources of Funds, Application of Funds. Unit II: Commercial Banks I: Introduction to Bank’s Financial Statements, Analysis of Balance Sheet items, Deposits, Lending Function, Loan Policy, Loan Pricing, Credit Risk and Loan Losses. Unit III: Commercial Banks II: Investment Portfolio of Banks, Non Fund based Services, Plastic Money, SLR requirements, Capital Adequacy requirements, BASEL II Unit 4:Development Financial Institutions: Role of DFIs in the Financial System, Operations of major FIs in India – IFCI, ICICI, IDBI, SIDBI, Regulatory Framework for FIs Unit 5: NBFCs: Definition, Types and Services, Regulatory framework, Capital Adequacy Requirements. Unit 6: Asset Liability Management: ALM, Interest Rate Risk management Liquidity risk Management. Reference Books: 1. Principles of Bank Management: Vasant Desai, Himalaya Publishing house, Delhi 2. Basics of Banking & Finance: Dr. K. M. Bhattacharya, Himalaya Publishing House 3. Banking Theory, Law & Practice: Gorden&Natrajan, Himalaya Publishing House 4. Banking Theory & Practice: Dr. P. K.Shrivastava, Himalaya Publishing house, Delhi Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-7 Course : Financial Services & Merchant Banking L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course covers the various financial services and their role in the economic development along with the concept of Merchant Banking in detail Unit I: Financial Services: Concept, objectives, characteristics, issues, kinds of financial services Unit II: Marketing of Financial Services: Conceptual Framework, Distribution Pricing, Promotion, Attracting & retaining customers. Unit III:Financial Services Market: Concept, Constituents, Growth of financial services in India, problems of finance services sector, Regulatory fr amework. Unit IV: Merchant Banking: Introduction, nature, Role of Merchant Bankers in Economy, Functions of merchant bankers, Code of conduct for merchant bankers. Unit V: Merchant Banking in India: Legal & Regulatory Framework and relevant Provisions, SEBI guidelines for Merchant Bankers, present state of Merchant banking in India. Unit VI: Issue Management: Concept, pre and post issue activities, role of merchant banker in Issue management and Mergers and Acquisitions Text Book: 1. Financial Services: M. Y. Khan, Tata McGraw Hill 2010Reference Books: 1. Financial Services: Gurusamy, Tata McGraw Hill 2010 2. Financial Services: Tripathy, Prentice Hall of India 2009 3. Financial Markets and Institutions: Madura, Thomson, 2009 Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT602-8 Course : Management Control System L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course aims at students should gain knowled ge, insights and analytical skills related to how a firm’s managers go about designing , implementing and using the planning and control, system to implement the firms strategy. Unit I:Definition and Concept of Management Control, Subsystems of Management control-Strategic Control, operational control and task control, Functions of management accountant and controller, Impact of changing business environment on management accounting and control systems, Requisites for designing and implementing management control systems. Goal congruence – cybernetic paradigm of Grissinger – functions of the controller. Unit II: Responsibility Centers – Types of Responsibility centers – Expense Center, Profit Centers and Investment Centers – Budgetary Control as a tool for Management Control System – Engineered , Discretionary and Committed Costs. Approaches to Budgeting w. r. t. Engineered and Discritionary costs, Benchmarking and total cost manageme nt. Unit III:Transfer Pricing (Market Based and Cost Based): Related numerical problems – return on Investment, Economic Value Added, Capital Budgeting and Ratio Analysis as a tool to Management Performance Measurement. Unit IV: Management control system in service sector vis-a-vis in manufacturing sector. Financial and Non- Financial Performance measures w. r. t. balance score card (Rock Water’s Model) Unit V: MIS- Management Information System & ERP Unit VI: Introduction to Audit Functions as a control tool covering financial audit, internal audit and Cost Audit- management audit – principles and Objectives. Text Book: 1. Management Control System: 10th Edition – Anthony and Govindrajan, Tata McGraw HillReference Books: 1. Practical Auditing: B. N. Tondon 2. Management Control System: Kirby. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-1 Course : Performance Management & Compensation L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course seeks to expose students to fundamental theories and best practices in performance management. It will also try to illustrate the dynamic nature of performance management through the presentation of new ideas and controversial issues. It will enable students to link performance to rewards & compensation. Unit I:Performance Management: Overview, concept, purpose, significance, characteristics, process of Performance Management & Compensation (PMS). Emerging Trends in PMS Unit II: Planning employee performance and development: Basic concepts, Components of Performance & Development Plan (PDP), Benefits of PDP Unit III: Monitoring Performance & Mentoring: Introduction, performance review, conducting review meeting, frequency of review, self-assessment. Concept of Mentoring, benefits, process of mentoring, coaching for performance improvement. Unit IV: Stock taking Performance: Introduction, Purpose of Stocktaking, Different approaches of appraisal, Stock taking potential, Tools for Stocktaking potential Unit V:Appraising for Recognition & reward: Methods of Appraisal, Errors during Appraisal, Appraisal for rewards, Appraisal for successful recognition Unit VI: Reward and Compensation management: Concept and types of compensation, Competitive imperatives, Equity in compensation, Designing compensation, fringe benefits, retirement benefits Text Book: 1. Performance Management: Prem Chadha, Publication –Macmillan Reference Books : 1. Human Resource Management: Snell & Bohlander, Publication – Thomson 2. Compensation: Milkovich & Neman, Publication – McGraw –Hill 3. Human Resource Management: Gary Dessler Publication – Thomson 4. Managing Human Resources: Monappa, Publication – MacmillanSyllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-2 Course : Management Of Change And Organizational Effectiveness L :3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: The student will be exposed to various types of organizational change. The course will also enable them to identify the strategies for managing change in different scenarios. The course will also help the students to evaluate the different change strategies implemented in the organization. Unit I: Introduction to Managing Change: Concept of change, types of change, steps to manage change, Role of HR strategies in implementing change, Implementation & impact of change. Unit II:Organizational Structure & Management of Change: Concept, Organizational change, Organizational structure, Structure & strategic change, Systematic approach to implement change, Resistance to change, Force field theory of change, Dominos effect, power politics and ethics, OD Interventions. Unit III: Organizational Culture & the Management of Change: Organizational culture, Martin’s perspective on the study of culture, Hofstede’ s & Schein’s perspective of organizational culture, Strategies for cultural change, Parameters of cultural change, Realigning culture in the organization. Unit IV: HRD & Management of Change: Concept of HRD, Strategic change & HRD, Strategic integration & orders of strategic integration, Development of managers, Process of Staff development, Recruitment & selection & management of change, Performance management & management of change. Unit V:Role of Change Management in Downsizing and Mergers & Acquisitions: Concept of Downsizing, Need & problems related to downsizing and mergers & acquisitions, Handling psychological states of employees in downsizing and mergers & acquisitions, Implications related to them, Strategies to be used in downsizing and mergers & acquisitions to have effective change, Principal determinants, Theories of Intervention to manage downsizing. Unit VI: Evaluating & Promoting Change: Approaches to evaluate & promote change, Evaluation research, The action research spiral, Clarity of purpose & strategies, Gathering data for analysis, Analysis & feedback. Textbook: 1. Managing Change: Adrian Thronhill, Phil Lewis, Mike Millmore, Mark Saunders; Pearson Education Limited Reference Books: 1.Change Management: CSV Murthy; Himalaya Publishing House 2. Essentials of Human Resource Management and Industrial Relation: Dr. P. Subba Rao; Himalaya Publishing House 3. Organisational Behaviour: K Aswathappa Himalaya Publishing House Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-3 Course : Group Behaviour And Transactional Analysis L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: To help students understand how people act, think, and feel in organizational settings and how to form better relationships by achieving human objectives, organizational objectives, and social objectives.The study of Organizational Behavior and Transaction Analysis will facilitate the process of explaining, understanding, predicting, maintaining, and changing employee behavior in an organizational environment. Unit I: Personality and Perception – Determinants of personality, Types of personality, Theories of personality, Perception & O. B. , Managing the perception process, Components of attitudes, formation of attitudes, changing attitude. Unit II: Group Behavior – Groups, reason for people to work in groups, Group Development – Stages, Strategies, Group Behavior Model, Roles in Groups, Roles – Identity, Perception, Expectation, Differentiation. Unit III:Group Behavior Functioning – Theories of Group Behavior Functioning, Influence of group behavior on work assignment, Group Potential, Group Cohesiveness, Groupthink, Group Productivity & Group Performance. Unit IV: Group and Team Dynamics – Nature of teams, types of teams, benefits from teams, types of groups, group development, determinants of group behavior Teams vs. Groups. U nit V: Power & Conflict – Power dynamics, sources of power, power tactics, nature of conflict, types of conflict, Conflict process, levels of conflict, conflict resolution, cases on power & conflict. Unit VI: Transactional Analysis – Ego states and their identification, Types of Transactions, Cases on T A.Introduction & background, Positions of change, Child, parent & adult, Families & children Test Book 1. Organisational Behaviour: K. Aswatthappa, Himalaya Publishing House. Reference Books: 1. The Dynamics of Group Behaviour: Concepts, Principles and Practices, M. Gangadhara Rao and Surya P. Rao (2007), Kanishka Prakshan 2. Organisational Behaviour: Fred Luthans, McGraw- Hill Publishing co. ltd. 3. Organisational Behaviour: Robbins, Prentice hall of India Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-4 Course : Training & Development Practices L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectiv es:This course will enable the students to understand the Function of Training & Development followed in the organizations. It will take a holistic view of this function & will discuss identification, design & evaluation of training programs in detail. The course will also discuss best practices of Training & Development in different organizations. Unit I: Training and Development: Introduction, Nature of training, Significance of training, Scope & Objectives of training, Benefits of training, Philosophy of training. Difference between Training & Development. Unit II: Training Need Analysis – Identification of training needs, Thayer & McGhee Model, Areas of training, Responsibilities for providing training. Unit III:Training Design & Methods of Training & Development – Perspectives for Designing Training, On the Job Training & Off the Job Training, Training Methodology – Case Study, Management Games, Brain Storming, Role Play, In- Basket exercises, Group Discuss ion; Concept & Importance of Management Development Programs (MDP’s), Steps in MDP’s, Methods and Techniques of MDP’s, Prospective pitfalls. Unit IV: Tools for Effective Training – Teaching aids and techniques, Audio-visual aids, Skills of an Effective Trainer: Communication skills, Knowledge, Training styles, Power of Body Language, Developing creativity. Unit V: Evaluation of Training – Feedback from participants, Measurement of training effectiveness, Models of Training evaluation, Evaluation of trainers and facilities for training. Audit of Training – Cost of training. Unit VI: Training in Indian & International Organisation – National Perspective regarding current training and development practices, International Perspective. Case Study. Text Book: 1.Effective Human Resource Training and Development Strategy: Dr. B. Rathan Reddy, Publication –Himalaya Publication House. Reference Books: 1. Personnel Management and Human Re sources: N. C. Jain & Saakshi, Publication – Allied Publisher. 2. Human Resource and Personnel Management: K. Aswathappa, Publication, McGraw- Hill Publishing. 3. Human Resource Management: Tenth Edition, Gary Dessler, Publication- Pearson Education. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-5 Course : Industrial Relations & Labour Legislations L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives:This course will discuss and examine the important areas of Legislation Relating to Welfare, Social Security Measures, Wages and Bonus, Industrial Relations, Trade Unions and Employment Conditions. The Course will also deal with the Current Legislative Proposals as well as the Impact of Labour Laws on Human Resource Management. Unit I: Industrial Relation and Industrial Democracy – Definition and concept of industrial relation, basic facts, scope, aspects & ideologies of Industrial relations, Appro aches to Industrial relations. Collective Bargaining: Definition, importance, types ,prerequisites of effective collective Bargaining & Collective Bargaining in India; Workers Participation: Concept & meaning, Aims & objective, Forms & levels of participation, conditions essential of working of the scheme. Unit II:Grievances & Disputes – Nature, causes, settlement procedure of Grievances, Industrial Disputes, causes, remedial & prevention measures and settlement machinery. Consequences of Industrial disputes on Industry & Society. Significance of Peace & Harmony to Industrial Productivity & progress Unit III: Labour Welfare & Social Security Legislations – Meaning & scope, Labour welfare & welfare officer in Indian Industry, his role, perceptive, limitations, role perception and role performance, New challenges & expectations, Training of welfare officers; Aims of social security measures, methods of providing social security, benefits to workers-social assistance and social insurance, origin and growth of the idea of social security.Workmen’s compensation Act, Employees state Insurance Act 1948, Provident Fund Act 1952 and Payment of Gratuity Act 1972. Unit IV: Normative and Wage Legislations – Factories Act, 1948, Bombay shop & Establishment Act 1948, PULP Act 1971. Minimum wages Act, Payment Of wages Act 1936, Payment of Bonus Act 1965. Unit V: Industrial Relation Legislations – Trade Union Act 1926, Industrial Employment standing order Act 1946, Bombay Industrial Relations Act, Industrial Dispute Act 1947. Unit VI: ILO & Functions of Working of Offices Attached To Labour Ministry – ILO: Constitution, working & impact of ILO on Labour Legislations in India, ILO convention & recommendations.Functions & Working of Offices Attached To Labour Ministry: Directorate –General of Employment & Training; Labour Bureau; Welfare Commissioners; Various committee constitute by the Government of India (Ministry Of Labour). Text Book: 1. Dynamics of Industrial Relations: Mamoria & Mamoria, Publisher: Himalaya Publishing House. Reference Books: 1. Industrial Jurisprudence & Labour Legislation: A. M. Sarma, Publisher: Himalaya Publishing House. 2. Taxmann’s Labour laws: Taxmann Publications Pvt. Ltd. 3. Essentials of Human Resource Management & Industrial Relation: P. SubbhaRao, Publisher: Himalaya Publishing House. 4. Industrial Relations: C. S. VenkataRatnam, Publisher: Oxford University Press. 5.Labour and Industrial laws: P. K. Padhi, Publisher: Eastern Economy Education. Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-6 Course : Human Resource Strategies And Systems L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course will enable student to understand the HRD as a field of study & its evolution. It will help the student to understand the role & strategies of HRD in different situations. It will also try to establish relationship between HRD & various skill improvement techniques. It will also enable to understand the role of HRD in Government & Private Enterprises. Unit I:Introduction – Field of Human Resource Development (HRD): A multi-dimensional and new concept, Goals and challenges, Objectives and determinants, Approaches to HRD. Evolution of HRD. Unit II: Comparative Study of Various HR Disciplines: Comparative study of Human Resource Development, Human Resource Management, Human Capital Management and Personnel Management, Unit III: HR System & H. R. D. Culture Design – HR System and Sub systems of HR system , HRD intervention, HRD culture and practices, Subculture, Propagation of culture through HRD. Quality of Work Life. Unit IV: Issues in HRD – Strategy for HRD: Diversity in work force, exit strategy, competitive advantage and relationship management; HRD in Planning for Diversification, Expansion, Mergers, Acquisitions and Takeovers. Unit V:HRD & Skill E nhancement Techniques – Total Quality Management (TQM), Knowledge Management, H. R. Restructuring, Reengineering, Quality Circles. Unit VI: HRD In Different Sectors: – HRD in different organisations, Government Agencies and their role in HRD, Rural development through HRD, HRD in Emerging Sectors: I. T. and I. T. E. S. National Human Resource Development Strategy (NHRDS), Objectives of the initiative, HRD’s role for ROI & its calculation. Text Book: 1. Human Resource Management, Biswajeet Pattanayak, Publisher: Prentice Hall Of India. Reference Books: 1. Human Resource and Personnel Management,K Aswathapha, Publisher: Mc-Graw Hill. . Personnel and Human Resource Management: Text and Cases, P. SubbaRao, Publisher: Himalaya Publishing House. 3. Human Resource Development, Jon M. Werner& Randy L. Desimone, Publisher: South-Western Publication 4. Strategic Human Resource Planning by, Monica Belcourt& Kenneth McBey, Publisher:Thomson Nelson Syllabus of Second Year (S emester III/IV), MBA (Master of Business Administration) Course Code : MBT603-7 Course : Human Resource Planning L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: The course will enable student to study forecasting, resourcing, downsizing & restructuring.The students will also understand the importance of succession management. HR planning during Mergers & Acquisitions will be also discussed in details. The current issues in HR Planning faced by organization will be discussed. Unit I: Strategic HR Planning: Need for strategic HRM, Characteristics of effective HRM strategy, Types of strategy, Models of business strategy, Strategic HR Planning model. Unit II: HR Forecasting Process: Meaning & benefits of HR forecasting, Key personnel required, Determining net HR requirements, Steps to conduct trend analysis, Various forecasting techniques, Ascertaining HR supply, Retention management. Unit III:Downsizing & Restructuring: Concept of downsizing & restructuring, Nee d of downsizing, The decision of downsizing, concept of â€Å"survivors† of downsizing, Impact & consequences of downsizing, Effective downsizing and restructuring strategies, Handling psychological and labour issues in downsizing. Unit IV: Succession Management: Concept & importance of succession management, Evolution & Process of succession management, Management developments methods, Role of employee in succession management. Unit V: Mergers & Acquisitions: Concept of merger & acquisition, 360 degree impact of merger & acquisition, Cultural issues in mergers, HR planning for mergers & acquisitions, Changes brought in various HR issues. Unit VI: Current Trends in HR Planning: Development of HR planning, Controlling attrition, Scope & overview. Textbook: 1.Strategic Human Resources Planning: Monica Belcourt, Kenneth J. McBey; Thomson Reference Books: 1. Effective Succession Planning: William J. Rothwell; Amacom 2. Human Resource Planning: John Bramham; Universities Press 3. Human Resource and Personnel Management: K Aswathappa; Tata McGraw-Hill Publishing Company Limited 4. A Textbook of Human Resource Management: C. B. Mamoria & S. V. Gankar; Himalaya Publishing House Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT603-8 Course : International HRM Scenario & Practices L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives:The objective of the course is to help students gain knowledge and skills in dealing with international human resources management. To accomplish this, the student will be exposed to a series of cases, which demand commitment from him/her. The course includes the introduction to IHRM, cultural literacy, business management of global companies, international staffing, comparative HRM in America, Japan, India and UK, Challenges and strategies in IHRM, and International compensation. Unit I: Introduction: to International Resource Management Scope of international HRM, Cultural Literacy and Cultural awareness: essentials, advantages, cultural skills for co-operative advantages. Factors affecting International HRM.Comparative Employment Policy – Concept, significance, the Cultural Approach – Power Distance (PDI), Uncertainty avoidance (UAI), Individuality (INV), Masculinity (MASC), Long-Term Orientation. Unit II: Business Management of Global Companies – Characteristics of domestic and global companies, HRM approaches and strategic planning in global organizations. Roles of International HR Manager, Developing Global Literate Leader. Unit III: International Staffing – Recruitment, selection, hiring, training and development, career planning, succession planning, retention. Expatriation, Inpatriation, Flexpatriation. Cultural and Reality shock, Reverse-Cultural Shock. Unit IV: Work Culture of various economies – The comparative approach to HRM in America, Japan, India and UK.National culture, HRM and other employee related values and practices in these economies. Unit VI: Challenges and strategies in IHRM: Challenges with respect to Demographics, Diversity, Occupational Shifts, Workforce Scarcity, Quality, Economy, Technology, Retention, Mergers, Acquisitions and Lay-offs. IHRM Strategies. Unit V: International Compensation – Principles of International Compensation, Methods and practices of International Compensation, International Compensation and employee satisfaction. Text Book: 1. International Human Resource Management: Monir Tayeb, Oxford University Press. Reference Books: 1. International Human Resource Management: P.Subba Rao, Himalaya Publishing House 2. International Human Resource Management: K. Aswathappa & S. Dash, Tata McGrawHill 3. International Human Resource Management: Tony Edwards & Chris Rees, Pearson Education Syllabus of Second Year (Semester III/IV), MBA (Master of Business Administration) Course Code : MBT604-1 Course : Operations Planning and Control L:3 Hrs. , T:1 Hrs. , P:0 Hrs. , Per week Total Credits : 7 Objectives: This course intends to introduce the student to operations planning and control which involves all activities in the organisation, which contributes to the effective production of goods and services. It will start with an nderstanding of the operations strategic objectives. It will also give the student insight of translating the corporate goals into their implications for the operation’s performance objectives, quality, speed, dependability, flexibility and cost. Unit I: Introduction – Introduction to Functions of production planning and control, Manufacturing systems, Production procedures, service Operations Unit II: Preplanning: Product development and design, Sales forecasting and estimation, plant layout, capacity planning Unit III: Planning: Production order, Mass production, Batch production, Job-shop production, Batch size determination, Scheduling, Batch production scheduling Unit III:Control: Ele ments of Control, Production control, Shop floor control, Computer assisted control, Inventory control Unit IV Control: Manpower control, Quality control, Cost control, Maintenance control Unit V: Distribution Management: Distribution requirement planning, management and control, Unit VI: Recent trends: Lean manufacturing, Green manufacturing, Flexible manufacturing system, Computer Integrated Manufacturing Systems (CIMS), Advanced Production Inventory Management Systems (APIMS), Text Book 1. Operations Management: Russell & Taylor, Wiley India Reference Books: 1. Elements of Production Planning and Control: Samuel Eilon, Universal Books Corporation 2. Manufacturing Planning and Control Systems: Thomas Vollmann, William Berry, D.Clay Whybrk, Galgotia Publication 3. Production and Operations Management: Everett E. Adam, Jr, Ronald J. Ebert, PHI India 4. Operations Management: by SLACK & LEWIS, Michael Lewis, Nigel Slack Syllabus of Second Year (Semester III/IV), MBA (Master of Busine ss Administration) Course Code: MBT604-2Course: Supply Chain Management L: 3 Hrs. , T: 1 Hr. , Per WeekTotal Credits: 7 Objectives: The objective of the course is to give students a holistic view of Supply Chain Management. To provide an insight into current industry practices in supply chain ma